Programmatic Specialist

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 19 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents.

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?

Let’s start with the role

As a Programmatic Specialist at Kaizen, you will be responsible for the Programmatic Display, Video & App buying. We are looking for a motivated specialist who can utilize their existing Real-Time Bidding (RTB) ad operations and marketing skills and be involved in owning & developing the channel across all our markets. As this business area is under remarkable growth and investment this year and will keep on growing for the upcoming months, the ideal candidate will have the opportunity to make an immediate impact on our success.

As a Programmatic Specialist, you will:

• Manage and take ownership of programmatic display, video and app campaigns, including RTB and YouTube;

• Set-up, manage and optimize brand and programmatic campaigns, ensuring performance targets are met and exceeded;

• Optimize campaign performance across RTB platforms, striving to consistently refine tactics and produce exceptional results for our brands across all markets;

• Initiate and manage the creative briefing process for YouTube ads and provide creative input to ensure alignment with performance goals;

• Develop insights, reporting and analysis to inform the local markets;

• Interpret attribution modeling and 3rd party analytics data.

What you’ll bring

• Bachelor’s degree in Marketing/Statistics/Data analysis or other relevant fields or equivalent practical experience;

• 3+ years of hands-on experience in Display, App, YouTube and Programmatic advertising, preferably in an agency environment - experience in the iGaming Industry is considered a plus;

• Experience in display advertising, specifically real-time bidding, ad exchanges, DSP platforms (preferably DV360 & Adform), attribution models and associated technologies and using Google Marketing Platforms;

• Experience in In-App advertising platforms (including but not limited to Liftoff, Moloco, Axon)

• Ability to speak and write in English fluently;

• Advanced Excel skills are essential;

• Enthusiasm for problem-solving and innovation;

• A strong passion for creative strategy and its application to Programmatic and YouTube campaigns;

• Proven aptitude for numerical detail and analysis;

• Ability to produce high-quality documents with clear and concise business writing.

• Structured and methodical way of working, with the ability to cope with competing demands and effectively prioritize tasks;

• Well-developed interpersonal skills, specifically listening, consulting and influencing;

• Exceptional stakeholder management skills;

• Ability to navigate and influence within a complex business environment and interact with multiple internal teams to provide solutions;

• Ability to take initiative and create business development opportunities with excellent project management skills;

• Macros & SQL capabilities are considered a plus.

Kaizen Gaming Perks

• 🕑 Hybrid way of working

• 🏃 A buddy will support you with your onboarding

• 💸 Competitive pay and bonus scheme

• 👩‍⚕️ Private health insurance for you and your family

• 💰 Monthly meal allowance

• ⭐Developmental 360° feedback framework

• 📚 Unlimited access to Udemy & continuous training

• 👨‍👩‍👧‍👦 Family Support

• #LI-Hybrid

• #LI-NK2

Recruitment Privacy Notice

Regarding the data you share with us, you may find and read our recruitment privacy notice here.

We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation,or age.