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Programmatic Account Manager - Political

Sambatv

New York City, New York permanent

Posted: July 24, 2024

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Job Description

Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI-driven insights.

As a Programmatic Account Manager – Political at Samba TV, you’ll manage and grow relationships with political agencies, consultants, and issue-based advertisers, ensuring they derive maximum value from Samba’s suite of audience targeting and measurement solutions. You’ll work closely with Sales to support key political accounts, drive audience activation strategies aligned to campaign objectives, and deliver a seamless client experience throughout the political campaign lifecycle. Your efforts will directly impact client satisfaction, retention, and growth within the political vertical.

Requirements: must live within 50 miles of a Samba Office in NYC, or CHI. Required in office 3 days a week (Tuesday-Thursday) with a possibility of increasing in the future.


Requirements::
• Client Growth, Retention & Satisfaction
• Own day-to-day account management for a portfolio of political agencies, consultants, committees, and issue-based advertisers
• Partner with Sales to develop strategic account plans, support renewals, and identify expansion opportunities across political clients
• Ensure clients are effectively activating Samba TV political audiences and contextual data across major DSPs, SSPs, DMPs, and social platforms
• Build trusted relationships with political media buyers and strategists through proactive communication and white-glove service
• Lead business reviews focused on audience performance, delivery, measurement insights, and expansion opportunities throughout election cycles

• Campaign & Platform Execution
• Oversee audience segment setup and delivery across SSPs and programmatic buying platforms for political campaigns
• Support clients through the full political campaign lifecycle: planning, audience strategy, activation, QA, and post-campaign analysis
• Provide platform education and training on how to request, build, and deploy Samba TV audiences for political use cases
• Troubleshoot audience delivery or pacing issues and coordinate with technical teams to resolve activation challenges quickly during high-pressure campaign periods

• Strategic Partnership & Cross-Functional Collaboration
• Serve as a feedback loop between political clients and internal teams to improve ease of activation, compliance readiness, and audience performance
• Partner with Sales on pre-sale planning, political-focused platform demos, and aligning campaign objectives with Samba’s audience solutions
• Represent Samba’s political audience and measurement products with subject-matter expertise and a client-centric mindset
• Collaborate with Product, Measurement, Revenue Operations, and Finance to deliver enhanced solutions tailored to political advertising needs


Who you are: :
• Curious – Always learning, especially about political media trends, voter targeting strategies, and evolving regulations
• Proactive – You thrive in fast-moving, deadline-driven environments and anticipate client needs during campaign cycles
• Collaborative – You’re a strong team player who works effectively across Sales, Product, and Measurement teams


What you bring::
• 3–5 years of experience in account management, client services, or programmatic strategy roles, with exposure to political advertising
• Strong understanding of political programmatic buying and audience activation across DSPs (e.g., The Trade Desk, DV360, Yahoo DSP)
• Solid working knowledge of DMPs (e.g., LiveRamp, Lotame, Adform) and SSPs (e.g., OpenX, Magnite, Freewheel)
• Experience working with political agencies, consultants, or media teams to deliver audience and measurement solutions
• Strong communication and problem-solving skills with a proactive, collaborative approach
• CRM and project management tool proficiency (Salesforce, Jira, Asana, Trello, etc.)
• Strong Excel skills (SUMIFS, INDEX MATCH, pivot tables, VLOOKUP); SQL is a plus
• Deep understanding of the digital advertising and programmatic ecosystem, particularly as it applies to political campaigns
• BA/BS with a focus on marketing, business, political science, data, or related experience


Requisition #E0002

Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.

Samba TV may collect personal information directly from you, as a job applicant, Samba TV may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.

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