Program Manager-Integrated Campaigns

About VML

VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

VML is in search of a PROGRAM MANAGER – INTEGRATED CAMPAIGNS

What you’ll do:

• Lead and manage paid media campaign projects, collaborating closely with cross-functional teams (Account, Project Management, Creative, CRM, Media, AdOps, Analytics) within the agency to optimize and coordinate advertising campaign strategies and potentially regional offers across Paid Digital, Site, Social, Print / Traditional, and Email.

• Define project scope, objectives, and deliverables, breaking down complex projects into manageable tasks and sprints. Develop and manage detailed project plans and timelines.

• Proactively identify and mitigate potential roadblocks, ensuring projects stay on track, within budget, and meet quality standards. Implement project management best practices and optimize workflows.

• Facilitate communication and collaboration between stakeholders, providing regular updates, reporting on project status, and managing expectations. Lead project meetings and presentations.

• Potentially lead junior team members, providing support and fostering a collaborative team environment.

Who you are:

• Strategic thinker and problem-solver: Proactively identify opportunities to optimize campaigns and improve processes. Think critically and develop innovative solutions.

• Proactive and results-driven: Take initiative, anticipate needs, and drive projects to successful completion. Focus on delivering measurable results.

• Excellent communicator and collaborator: Clearly communicate information to various stakeholders. Facilitate cross-functional collaboration and build consensus.

• Highly organized and detail-oriented: Maintain meticulous organization and attention to detail in all aspects of project management.

• Agile and adaptable: Thrive in a fast-paced environment, manage multiple projects simultaneously, and adapt to changing priorities and deadlines.

What you’ll need:

• 5-7 years of experience in project management: Demonstrated experience leading and managing advertising campaigns across various channels (Paid Digital, Site, Social, Email). Experience with traditional advertising is paramount.

• Proven track record of successful campaign execution: Provide examples of successfully launched and managed campaigns, highlighting key achievements and metrics.

• Process Proficiencies: Strong familiarity with project planning, creative development, execution, routing, trafficking, and delivery.

• Strong analytical skills: Ability to analyze campaign data, identify trends, and make data-driven recommendations to optimize performance.

• Client management experience: Experience maintaining strong client relationships and managing client expectations.

• Agency experience (required): Experience working within an agency environment and collaborating with various internal teams (Media, CRM , Creative, Account, AdOps, Analytics).

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

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$60,000—$140,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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