Product Marketing Manager

Are you looking for a career in Product Marketing or wanting to make a move from Digital Marketing or similar into Product Marketing? We’d like to hear from you. This is an intermediate position with potential to grow and make this your own.

At Vista Group, we build and market world-leading tech solutions for the global film industry. This role is a great opportunity for a marketer looking to take the next step in their career in a fast-paced and exciting environment. As part of the Product Marketing team, you’ll develop education and enablement materials—such as onboarding guides, feature explainers, and release communications—that help clients understand new capabilities and adopt them effectively. You’ll work closely with Product, Client Success, Knowledge Services, Sales, and the wider Marketing team to ensure internal teams, decision‑makers, and users all know how to get value from the products you support.

Key Responsibilities:

Go-to-Market Execution

· Support the delivery of global go-to-market activities for new product and feature releases.

· Assist with developing product positioning, value propositions, and messaging for Vista’s portfolio.

User Education

· Contribute to the creation of education materials, including onboarding guides, feature explainers, and release content.

· Work with Knowledge Services to ensure training and documentation align with product launches and adoption goals.

Execution & Enablement

· Produce engaging marketing materials such as sales collateral, product narratives, videos, customer stories, and adoption campaign assets.

· Collaborate with the wider marketing team to showcase Vista’s innovations across digital channels, events, and other marketing activities.

· Help maintain accurate and up‑to‑date product information across client‑facing content and channels.

· Support internal and external readiness activities for product updates and releases.

· Track and report on initiative performance to support ongoing optimisation.

Requirements:
What you’ll bring:

• 3+ years' of marketing experience
• B2B marketing experience is essential
• Experience in a technology/software business advantageous
• Can-do-attitude, ready to make this role your own
• Experience of working collaboratively and cross-functionally to achieve business outcomes
• Excellent written and verbal communication skills
• Passion for the movie/entertainment industry
• Experience working with virtual teams, across international markets, and/or additional language skills are an advantage

If this sounds like you, send us your CV and cover letter, highlighting why you would be a good fit for our team.

For this particular role, we are currently only considering applicants based in Auckland, with an existing right to live and work in New Zealand.

About Vista Group

Vista Group is a world-leading company that makes software for the cinema industry. Started in Auckland, New Zealand, over 25 years ago, we now serve cinemas, film distributors, and moviegoers worldwide.

Our HQ is in the City Works Depot in Auckland. We have offices and subsidiary companies in Sydney, Los Angeles, London, Amsterdam, Cape Town, Shanghai, Mexico City, and Kuala Lumpur. We use the latest technologies and offer a fun, agile and collaborative environment. We continue to innovate and build our reputation as one of the best Kiwi tech companies to work for.

Shared Standards

Our Shared Standards act as a compass for how we work together and reflect the behaviours we value at Vista Group. The way in which each member of our crew embodies these Shared Standards is an indicator for performance and success, as it aligns with our vision and strategy.

One Crew

• We're a diverse team, in different places and functions, and we're at our best when we connect, help and collaborate.

Shine a Light

• We communicate openly, we explain the why, and we ask when we don't understand. We don't leave people in the dark.

Make it Happen

• We make good things happen as people and as teams through our focus on delivery.

Chase Great

• We challenge ourselves and each other to keep improving.

Benefits:
What We Offer:

You will be supported to continually learn and improve your skills, share knowledge and ideas in the team, and be part of a dynamic and open culture.

• Excellent work/life balance: enjoy a 4 ½ day working week
• Hybrid working: split your time between home and our office.
• Movie perks!
• Volunteer day: you can take time out to give back to your community.
• Fantastic company culture (weekly drinks, good coffee, regular workplace events, etc…)

We value inclusivity celebrate diversity and are committed to offering equal opportunity to our staff and candidates — regardless of gender, age, race, ethnicity, marital status, disability, sex, sexual orientation, religious, ethical beliefs or political opinion. This commitment is reflected in all our employment policies and procedures.