Product Manager – Web Platforms (WordPress & WooCommerce)
Confidential
Posted: March 13, 2026
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Quick Summary
Product Manager – Web Platforms (WordPress & WooCommerce) for the Belgrade office.
Required Skills
Job Description
About SiGMA Group:
Founded in 2014 and headquartered in Malta, SiGMA Group now employs over 250 professionals across six global offices, including Malta, Cyprus, Serbia, São Paulo, Manila. SiGMA is a global leader in gaming, emerging tech, affiliate marketing, events, and media, best known for its marquee summits like SiGMA Malta and iGaming Academy. The company’s culture champions inclusivity, sustainability, collaboration, and philanthropic impact under its SiGMA Foundation initiative
About the role:
We are looking for a Product Manager who understands the WordPress ecosystem and has experience managing web platforms built with WordPress, plugins, and WooCommerce.
This role will focus on the development and improvement of several web-based products including company websites, user profile systems, and e-commerce solutions. The Product Manager will work closely with developers, designers, marketing, and content teams to deliver scalable web products that support business growth, SEO performance, and user engagement.
The ideal candidate understands how modern web platforms operate - including user accounts, marketplaces, online shops, integrations, and SEO-driven growth.
Key Responsibilities:
Own and manage the roadmap for web.
Define product requirements and translate business needs into clear development tasks.
Maintain and prioritize the product backlog.
Work closely with developers and designers to deliver new features and improvements.
Manage WordPress-based platforms including themes, plugins, and integrations.
Oversee the development of User Profile systems including authentication, user data management, and account functionality.
Work on WooCommerce and marketplace-style platforms, including shop features, payments, and order management.
Ensure scalability, performance, and security of web products.
Support implementation of SEO best practices such as structured data, page performance, indexing, and technical SEO improvements.
Manage integrations with third-party tools such as CRM systems, payment providers, analytics platforms, and marketing tools.
Work with development teams to evaluate and implement WordPress plugins and external services.
Work closely with marketing, content, events, and commercial teams to understand business requirements.
Coordinate with development teams on implementation and delivery.
Ensure product decisions align with company strategy.
Required Skills & Experience:
Experience working with WordPress-based platforms as a Product Manager or Product Owner.
Understanding of WordPress themes, plugins, and ecosystem.
Understanding of User Profile systems and account-based platforms.
Basic knowledge of SEO and web performance optimization.
Experience managing product backlogs and development workflows.
Ability to work with cross-functional teams including developers, designers, and marketing teams.
Nice to Have:
Familiarity with analytics tools (Google Analytics, Search Console, etc.).
Experience integrating payment systems and CRM tools.
Understanding of API integrations and headless architectures