Product Manager, Expansion (Pricing & Monetization)

Working at Omnisend is... kind of boring.

Not the soul-crushing kind of boring — more like the “no drama, no chaos, just smart people doing great work” kind. The kind that lets you focus on what matters, without pointless meetings, micromanagement, or bureaucracy. We’re data-driven. We test, we iterate, we improve. Gut feelings don’t drive decisions — insights do.

We trust each other. We’re transparent, give real feedback, and actually listen. No egos, no hand-holding — just a team of experienced professionals moving fast, adapting easily, and delivering impact.

Omnisend is customer-funded and customer-driven. Our work is rooted in solving real problems that help ecommerce brands grow. No empty promises — we bring in results.

And yes, we have fun. But the grown-up kind — workations, team gatherings, the occasional party. No forced fun, no awkward icebreakers. Just genuine moments with a team that actually enjoys working together.

About the role:

We're looking for a Product Manager who thinks commercially and is energized by the challenge of turning pricing and packaging decisions into measurable business impact. You'll own a critical piece of Omnisend's revenue model — and have real influence over how we grow revenue from 150,000+ customers.

This isn't a role for someone who waits to be told what to optimize. You'll be expected to find the opportunity, frame the problem, design the test, ship the change, and measure the result.

About the team:

The Expansion team owns the commercial engine behind Omnisend's growth. We're responsible for Omnisend's pricing plans and add-ons as a product — designing how we package and price value, managing the monetization levers, and maintaining the billing system that keeps everything running. While core product teams build the features, we decide how they're priced, bundled, and surfaced to customers.

We're a small, focused squad sitting at the intersection of product, data, and commercial strategy. We move fast, rely heavily on data, and run experiments to learn what drives expansion revenue across our current customer base.

What you'll do at Omnisend::
• Own the pricing and packaging strategy for Omnisend's plans and add-ons — from research and hypothesis through to implementation

• Identify and size opportunities across the monetization funnel: upgrade triggers, plan limits, add-on discovery, trial conversion

• Design and run pricing and packaging experiments, drawing meaningful conclusions from behavioral and revenue data

• Work with billing engineering to maintain, improve, and evolve the billing system

• Partner with core product teams to define commercial terms for new features and add-ons

• Collaborate with marketing, sales, and customer success on go-to-market and pricing communication

• Track north star metrics for expansion revenue — and dig into the data when something looks off

What we use and value::
• Company-wide OKR and GIST framework

• Empowered product teams that solve customer and business problems, not build features

• Objective-based planning and experimentation-driven delivery

• Product-led growth

• We look at product metrics daily, we speak to our customers and do it often

• Outcomes and bringing value to our customers over outputs and feature factories

• Ship to learn. Experimentation to validate hypotheses and assumptions

• Truly embracing data-driven decisions

We expect that you’ll bring::
• 3–6 years of product management experience at a SaaS or tech company

• Strong analytical skills — self-sufficient in product analytics (Mixpanel, Amplitude, Looker, or similar), comfortable working with data or directing analysts

• A commercial mindset — you understand unit economics, ARR, expansion revenue, and can connect pricing decisions to business outcomes

• Growth experimentation experience — you know how to design a clean test, run it, and draw the right conclusions

• Strong cross-functional influence — you can align engineering, design, marketing, and finance behind a direction without formal authority

• Comfortable with ambiguity; able to structure your own problem space and prioritize ruthlessly

• Proficient in AI tools — or actively building that habit. We use tools like Claude, Cursor, and similar for data synthesis, discovery work, and moving faster as a team

Nice to have::
• Experience with pricing, monetization, or subscription-based SaaS products

• Familiarity with billing systems or subscription management platforms (Stripe, Chargebee, or similar)

• Background in ecommerce — understanding how merchants think, what they pay for, and why they upgrade

• Experience at a product-led growth or ecommerce SaaS company

What we offer in return::
• Gross salary 6,000–8,000 EUR/month, depending on experience

• Quarterly salary reviews

• An unlimited learning budget for self-improvement complying with the best interest of Omnisend

• Working methods and best practices inspired by the best tech companies in Silicon Valley

• Senior colleagues (over 70%) enable us to have a high-performing, productive environment where your growth will accelerate

• Flexible working hours and remote work possibilities

• Private health insurance

• Unlimited access to psychotherapy

• Workstation budget

• Personalized work anniversary gifts, such as house cleaning, spa treatments, international flights etc.

• Attractive workations and team-led team-building events

Omnisend is an email and SMS marketing platform built for ecommerce brands. With one-click integration to major ecommerce platforms, intuitive automation, and powerful email templates, we make sophisticated marketing effortless — no learning curve required.

Award-winning 24/7/365 customer support? Check. A platform trusted by growing brands and seasoned pros alike? Absolutely. The idea that “great marketing needs to be expensive”? Our 150,000+ customers prove that wrong every day.