Product Analytics Manager

About the role:

We are looking for a Product Analytics Manager to serve as the analytical focal point of our product organization. You will define what “success” looks like—setting clear, measurable benchmarks for both internal and external performance—then regularly track progress, diagnose root causes of issues, and recommend strategic actions. You will build our product analytics function from the ground up, defining key KPIs and constructing the supporting infrastructure. Your analyses will guide decisions across the product organization, prioritizing initiatives that close gaps and unlock opportunities.

What you'll be doing:

• Define and monitor core product KPIs (Top 4 + product-specific), set benchmarks, and build dashboards that highlight performance and flag gaps.

• Diagnose issues and recommend prioritized, data-driven solutions to course-correct.

• Oversee external benchmark tracking (e.g., Forter Performance) and compare against market and industry standards.

• Maintain alignment across systems by enforcing metric definitions, approving deviations, and validating new metrics.

• Shape KPI-focused narratives to support product marketing efforts, highlighting measurable results aligned to strategic outcomes.

• Design new attributes for cross-product analysis and craft compelling visual and verbal stories that translate analytics into stakeholder action.

What you'll need:

• Bachelor’s in Data Science, Statistics, Economics, Business, or a related field.

• 3+ years in product or fraud analytics, or a similar analytical role.

• Strong background in defining KPIs, benchmarking, and performance measurement.

• Ability to present complex insights clearly, engaging non-technical stakeholders.

• Analytical problem-solving ability, with a strong root-cause orientation.

• Proficiency in SQL, Snowflake, Excel, Python, and data visualization tools such as Kibana.

It'd be cool if you also have:

• Experience with external performance metrics and cross-system KPI alignment.

• Background in product marketing analytics or advanced metric engineering.

• Experience with tools like Looker, Tableau, Power BI, Amplitude, or Mixpanel.

About us:

Digital commerce is built on trust. At every point along the eCommerce journey, businesses must make a critical decision: Can I trust this customer? Answering this simple question accurately and instantly is powerful—it can accelerate revenue growth and strengthen a company’s connection with its customers. How do we do it? Forter was founded on the insight that it's not about what is being purchased, nor where— but who is behind the interaction.

The Forter Decision Engine finds patterns across more than one billion identities in our dataset. We isolate fraudsters and protect customers—ensuring everyone gets the experience they deserve. Given that trust is central to how we operate, Forter is very much driven by a defined set of values. We attract remarkable talent and have retention and engagement levels that are well above benchmarks. We’re meticulous about strengthening our culture as we grow and ensuring this is an environment where people can have outsized impact.

Trust is backed by data – Forter is a recipient of over 10 workplace and innovation awards, including:

Great Place to Work Certification (2021, 2022, 2023)

Fortune’s Best Workplaces in NYC (2022)

#3 on Fast Company’s list of “Most Innovative Finance Companies” (2022)

Forbes Cloud 100 (2021, 2022)

SAP Pinnacle Awards “New Partner Application Award” (2023)

Fintech Breakthrough Awards – Best Fraud Prevention Platform (2023)

Life as a Forterian:

We are a team of over 500 Forterians spread across 3 different continents. Since 2013, we've raised $525 million from investors such as Tiger Global, Bessemer, Sequoia Capital, March Capital and Salesforce Ventures. We're on a mission to bring trust to global digital commerce so that companies like Nordstrom, Priceline, Instacart and ASOS can block fraud, drive revenue and improve customer experience.

At Forter, we believe unique people create unique ideas, and valuable experience comes in many forms. So, even if your background doesn't match everything we have listed in the job description, we still encourage you to apply and tell us why your skills and values could be an asset to us. By welcoming different perspectives, we grow together as humans and as a company.

Forter is an Equal Employment Opportunity employer that will consider all qualified applicants, regardless of race, color, religion, gender, sexual orientation, marital status, gender identity or expression, national origin, genetics, age, disability status, protected veteran status, or any other characteristic protected by applicable law.

If you need assistance or an accommodation due to a disability, please email us at [email protected]. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.

Hybrid work:

At Forter, we embrace a hybrid work model that blends in-person connection with the flexibility of remote work. Team members based near our key hubs are expected to work from the office at least three days per week. We believe that regular face-to-face collaboration fuels professional development, strengthens our culture, and builds the relationships that help teams thrive.

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