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Principal Product Marketing Specialist

RenesasElectronics

Kodaira, , Japan permanent

Posted: March 24, 2026

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Quick Summary

A Principal Product Marketing Specialist is required to accelerate the growth of our Automotive Product Marketing Team, with a focus on software-defined vehicle ecosystem, in-vehicle infotainment and autonomous driving.

Job Description

【Reason for Hiring】

To further strengthen our Automotive Product Marketing Team (Automotive SoC), we are seeking a proactive and results-driven Principal Product Marketing Specialist to accelerate the growth of our next-generation automotive SoC roadmap.

【Role Responsibilities】

The person in this position will play a key role in defining the roadmap and use cases for our fast‑growing R‑Car SoC family, with a focus on one or more of the following areas:

• Software-Defined Vehicle (SDV) ecosystem (software and tools)
• In-Vehicle Infotainment (IVI)
• ADAS / Autonomous Driving (AD)
• Connected gateway / vehicle control

【Key Responsibilities】

• Support the R-Car Open Access (RoX) SDV platform and next-generation R-Car SoC products
• Engage with automotive OEMs, Tier 1 suppliers, and ecosystem partners
• Define product positioning and go-to-market strategies for specific target segments
• Analyze market requirements and customer use cases in the defined focus areas
• Define end-to-end product solutions and drive proof-of-concept (PoC) and benchmarking activities
• Contribute to product requirements and specifications for SoC, software, and tools
• Support customer engagements, including RFI/RFQ responses
• Conduct internal trainings and customer workshops
• Support market introduction by creating product collateral, blogs, white papers, and other materials
• Contribute to market intelligence gathering and competitive analysis

• 8+ years of hands-on system experience in one or more of the listed focus areas
• Deep understanding of the automotive ecosystem and market trends
• Strong knowledge of automotive SoCs, including Renesas or other vendors
• Established network with automotive OEMs, Tier-1 suppliers, and ecosystem partners
• Expertise in one or more of the following domains: functional safety, cybersecurity, AI, graphics, multimedia
• Excellent communication skills and strong team collaboration mindset
• Ability to work effectively in complex, fast-paced environments with a high degree of multitasking
• Adaptable and comfortable working in global, multicultural environments
• Fluency in English (written and spoken)

ルネサスは、「To Make Our Lives Easier 」(人々の暮らしを楽“ラク”にする)というPurposeの下、組み込み半導体ソリューションを提供します。高品質とシステムレベルノウハウを兼ね備えた組み込み半導体のリーダーとして、自動車、産業、インフラ・IoT分野向けに、ハイパフォーマンスコンピューティング、組み込みプロセッシング、アナログ&コネクティビティ、そしてパワーを含めた幅広い製品ポートフォリオを軸とした、スケーラブルで包括的なソリューションを提供しています。

 

ルネサスは、30か国以上で22,000 人を超える多様性あふれる従業員と共に、限界に挑戦しながら、デジタライゼーションを通じてユーザエクスペリエンスを充実化させ、新たなイノベーションの時代を切り開いていきます。そして世界中の人々やコミュニティの未来のために、持続可能で省エネ効果の高いソリューションの開発に全力で取り組み、「To Make Our Lives Easier」を実現します。    

 

ルネサスで実現できること

 

• キャリアをスタート、そしてキャリアアップ:4つのプロダクトグループをはじめ、さまざまな部門において技術職として、また幅広いビジネスの経験を積むことができます。ハードウェア、ソフトウェアの専門知識を深めたり、新しいことにチャレンジしたりする機会があります。 

 
• やりがいとインパクトのある仕事をする: 革新的な製品とソリューションの開発に関わることにより、世界中のお客様のニーズに応えると同時に、人々の生活をより便利で安全かつ安心なものにすることに貢献できます。

 
• 「ウェルビーイング」に焦点を置いた環境で最大限に能力を発揮する:ルネサスでは、リモートワーク制度などによる柔軟な勤務体制づくり、また従業員リソースグループの積極的な活動をサポートするなど、インクルーシブな職場環境構築を目指しています。従業員を第一に考えたカルチャーとグローバルなサポート体制が、入社後すぐに活躍できる環境を提供します。 

 

自分の力で成功を掴み、キャリアを築く準備はできていますか? 

ルネサスで一緒に未来を形づくっていきましょう。

当社では、ハイブリッド勤務モデルを採用しており、従業員は週に2日間リモートワークを行うことができます。同時に、残りの日はチームとしてオフィスに集まり、協働を強化しています。出社指定日は火曜日から木曜日で、イノベーション、コラボレーション、そして継続的な学習に取り組む日としています。

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