Performance Creative Strategist (Incogni)

We’re designing, developing, and growing Incogni – a privacy-tech product that helps people protect their personal data online. With Incogni, anyone can automatically remove their personal information from data brokers and other third-party companies.

Join our Experience Design team and help shape the experience for a product that’s making privacy simple for everyone. If you’re a self-driven expert who loves combining creativity with analytics and thrives on turning data into design decisions that move key metrics, keep reading.

If you want to::
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Own the creative strategy for paid channels, aligning messaging and formats with business and performance goals;

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Turn performance data into clear, creative insights, concepts, and testable hypotheses;

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Lead creative ideation for new campaigns, angles, and formats like static, video, UGC, and native-style ads;

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Define and prioritize a structured creative testing roadmap across different platforms and funnel stages;

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Brief, review, and guide designers, video editors, copywriters, and occasionally freelancers to ensure high-quality, on-strategy output;

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Analyze creative performance to identify scalable patterns in hooks, narratives, visuals, and calls-to-action;

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Continuously iterate on winning creatives to extend their lifecycle and improve efficiency;

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Research competitors, market trends, and platform updates to proactively evolve our creative strategy;

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Document learnings and build internal creative playbooks and best practices;

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Collaborate closely with other teams, contributing to channel strategy and budget efficiency.

And you can check off::
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Proven experience driving performance through ad creatives;

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A strong understanding of performance metrics like CTR, CPA, and ROAS;

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The ability to think strategically while staying hands-on with concepts, scripts, and creative reviews;

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Comfortable owning decisions and defending creative choices with data;

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Being a clear communicator who can align creative and performance teams.

Here’s the deal::
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Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;

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Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;

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Tools of your choice: choose technical equipment and the tools you need to do your best;

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Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;

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Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;

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Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;

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Premium Surfshark accounts: for you, your family, and friends;

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Gross salary: 3100-4300 Eur/month for the Lithuanian market, 17600-23000 Pln/month for the Polish market. It may vary depending on your skills and experience.