Partner Manager - Denmark

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

In this senior position you will play a key role in driving growth within the Danish Partner Community. You will be responsible for a selected number of key strategic partners, supporting their growth with ServiceNow. You will lead Co-sell/Co-delivery initiatives together with local sales and partners within existing and new clients, while ensuring our partners deliver successful projects.

This role requires the ability to work across multiple business domains and collaborate with a broad range of internal and external stakeholders. You will partner closely with Field Sales, Solution Sales Specialists, Pre-Sales, and the Customer Outcomes teams to ensure seamless, customer-focused collaboration across our diverse partner ecosystem. You will work closely alongside the Partner Territory Manager, playing a key role in elevating and accelerating the growth of our alliance and partner business.

Externally, you will engage closely with partners' sales and marketing organizations to drive joint business development, while also enabling their delivery consultants to build expertise in ServiceNow platform capabilities. You will be supported by a strong team of specialists across enablement, marketing, and operations to ensure your success.

You will be expected to develop joint go-to-market plans and be the key driver in executing them. This role requires an equal balance of strategic thinking and hands-on execution and administration. Success will be measured by achievement of sales quotas for allocated partners on a quarterly and annual basis.

What You Get to Do in This Role

• Drive GTM strategy and execution for the Danish market by aligning partner plans with demand generation and sales engagement priorities
• Work with ServiceNow partners to produce new business and ensure partners help deliver successful projects to customers
• Support joint sales pursuit activities to guide field sales interlock
• Drive cross-functional collaboration by assessing readiness, tracking partner milestones, leading roadmap sessions, and monitoring ecosystem health
• Lead regular pipeline reviews, QBRs, EBCs, and operational excellence initiatives to ensure alignment between partners and ServiceNow executives
• Develop and execute capacity plans to ensure partners are well positioned to sell the value of the Now Platform and deliver successful customer implementations
• Partner with marketing teams to design and execute joint demand generation initiatives, including Partner Prospecting Days, CxO Roundtables, and co-hosted events

To be successful in this role you have:

• Approximately 10 years of experience in the IT industry is preferred, with a background in sales, consultancy, or analyst roles—ideally encompassing multiple disciplines. Broad exposure to various delivery motions and an understanding of how technology solutions are sold, implemented, and supported would be a strong asset
• Several years of experience in channel sales or channel alliances, supporting a diverse set of strategic partner types, is a definite plus. Recognizing that the right mindset and skills outweigh tenure, relevant business knowledge and experience from analyst, consultancy, or similar roles is equally valued
• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving
• Strong ability to engage and collaborate effectively with stakeholders at all levels, from C-suite executives to partner specialists
• Deep understanding of the critical success factors that enable partnerships to thrive across diverse business models
• Experience driving successful business development activities and partnering with multiple Sales teams to grow the partner ecosystem
• Strong ability to perform in fluid environments, executing effectively within a high-performance culture
• Experience serving as a trusted advisor with organizations across multiple markets
• Ability to develop and maintain standardized operating procedures such as business planning governance and enablement frameworks
• Fluent in Danish and English
• Approximately 10% travel

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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