Parent Relation Manager
Weekday AI
Posted: March 24, 2026
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Quick Summary
Guides families through the admissions journey from initial inquiry to successful enrollment, providing end-to-end counseling and ensuring a seamless experience.
Required Skills
Job Description
This role is for one of the Weekday's clients
Min Experience: 1 years
Location: Hyderabad
JobType: full-time
As a Parent Relationship Manager, you will play a critical role in guiding families through the admissions journey—from initial inquiry to successful enrollment and beyond. You will act as a trusted advisor, helping parents make informed decisions while ensuring a seamless and positive experience at every touchpoint.
Requirements:
Key Responsibilities:
• Admissions Counseling:
Lead end-to-end counseling for prospective parents and students, clearly explaining the institution’s offerings, curriculum, values, and differentiators. Understand individual needs and recommend the best-fit programs.
• Parent Engagement & Relationship Management:
Build and nurture strong, long-term relationships with parents by being their single point of contact. Address queries, resolve concerns, and proactively communicate important updates.
• Conversion & Enrollment:
Own the conversion funnel from inquiries to admissions. Follow up consistently with leads, manage objections effectively, and drive enrollment numbers.
• Communication Excellence:
Conduct one-on-one counseling sessions, webinars, school tours, and orientation programs. Ensure all interactions are professional, informative, and aligned with the brand voice.
• Coordination & Collaboration:
Work closely with academic teams, operations, and marketing to ensure accurate information flow and a cohesive parent experience.
• Data Management & Reporting:
Maintain accurate records of interactions, follow-ups, and admissions data using CRM tools. Track conversion metrics and provide insights to improve the admissions process.
• Feedback & Continuous Improvement:
Gather feedback from parents to identify gaps and enhance the overall admissions and onboarding experience.
Key Skills & Competencies:
• Strong expertise in admissions counseling and consultative selling
• Excellent communication and interpersonal skills
• High empathy and emotional intelligence when dealing with parents and students
• Ability to handle objections and influence decision-making
• Strong follow-up discipline and organizational skills
• Comfort with CRM tools and data tracking
• Problem-solving mindset with a proactive approach
Qualifications:
• Bachelor’s degree in any discipline (Education, Business, or Psychology preferred)
• 1–10 years of experience in admissions, counseling, customer success, or relationship management roles
• Prior experience in education, ed-tech, or service-driven industries is a plus
What We’re Looking For:
• A people-first professional who genuinely enjoys helping families make important decisions
• Someone who thrives in a fast-paced, target-driven environment
• A strong communicator who can build trust and credibility quickly