Paid Media Executive

Our Partner

We have partnered with a well-established independent digital consultancy based in Sydney. The business is consulting-led, which means it operates differently to most agencies: it is channel-agnostic, commercially focused, and trusted with genuinely complex briefs by clients who have been around long enough to know the difference between activity and results.

The paid media team manages a concentrated portfolio of performance accounts. The work is technically demanding, spanning multiple campaign types and significant ad spend across both search and social. Clients come for specialist expertise and stay because the outcomes hold up commercially.

People stay here. The team is close-knit, the culture is flat and honest, and the progression from exec level to senior and beyond is something that actually happens, not something written in a careers page and forgotten about.

 
The Role

Most paid media exec roles ask you to maintain. This one asks you to grow.

You will join a performance-focused paid media team where the primary measure of success is account growth, not steady-state delivery. The portfolio includes technically complex accounts with significant scope: multiple campaign types, substantial budgets, and clients with ambitious targets rather than stable ones.

Platform depth is the foundation everything else is built on here. Before you develop into client conversations and broader strategic responsibilities, you will be expected to be genuinely strong in the tools. That is not a limitation. It is what gives you the credibility to do everything else well, and the team will invest in making sure you get there.

 
What You’ll Do

• Manage paid search campaigns day to day across a portfolio of accounts, including pacing, budget management, keyword analysis, audience review and optimisation

• Monitor performance daily and make data-led decisions to drive account growth, not just delivery maintenance

• Support the Paid Media Manager by taking executional load off the team as accounts scale and new work comes on board

• Analyse campaign results, surface what is working and what is not, and bring clear observations back to the team

• Collaborate with SEO, analytics and creative specialists on integrated briefs where paid media sits alongside other channels

• Stay current with platform developments and evolving best practice, including how AI-driven features are changing what is possible within the tools

• Contribute to regular in-office knowledge-sharing sessions where the broader team develops skills across channels and disciplines

 
What You’ll Bring

• Genuine hands-on Google Ads experience, ideally two or more years in an agency or agency-adjacent environment. Platform depth matters more than tenure: you should be comfortable navigating campaigns, reading numbers and making optimisation calls without needing the basics explained

• Experience managing more than one client account simultaneously. If you have only ever run a single account at a time, this role will be a stretch from day one and we want you to know that

• A growth mindset on accounts. You understand that the KPI here is month-on-month improvement. Maintaining stable metrics is not the brief

• Exposure to performance-focused accounts where the objective is customer acquisition or revenue growth, not awareness or reach

• Curiosity about how AI is changing paid media platforms. You do not need to be an expert, but you need to be genuinely interested in how the tools are evolving and willing to develop your capability as they do

• Strong comfort with data and numbers. You reach for the figures first when something needs explaining, and you are accurate when you do

 
Who This Role Is For

You are technically minded and find it satisfying to get deep into a platform, understand what is actually driving performance, and do something about it. You do not wait for problems to be surfaced to you.

You are comfortable with the reality of agency work: multiple accounts, shifting priorities, different clients with different needs. Managing one clean account in a predictable cycle is not what this looks like. That variety should energise you, not concern you.

This role is not for you if:

• You describe your experience primarily in terms of maintaining campaigns and keeping metrics stable

• You have not yet managed more than one client account simultaneously

• You are looking for a tightly scoped role with limited variation week to week

• You are not actively curious about how platform developments and AI features are changing paid media execution

 
Why This Role

• Technically demanding work from the outset. You will be managing complex performance accounts that require real platform knowledge, not standard single-market Google Ads campaigns

• A genuine progression path. The route from exec to senior exec to manager to director is well-established in this business, and the tenure of the team is the evidence it is real

• Cross-functional exposure most exec roles do not offer. You will work alongside SEO, data and analytics specialists and develop an understanding of how paid media fits within a broader commercial strategy

• AI tools provided and learning supported. The business is actively building its capability in this area and will invest in yours alongside it, with regular in-office training sessions as part of the rhythm

• A culture that takes the work seriously without making the environment difficult. People are trusted with real responsibility early, feedback is direct, and the structure is flat enough that you can get things done

 
Ready to Apply?

Send us your CV and we will be in touch promptly to walk you through the role in more detail.

At Fulcrum, we celebrate diversity and know that our differences help us thrive. We are committed to diversity, inclusion, and providing equal opportunities at all stages of the recruitment process.