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National Account Executive - Asda & Morrisons

RedBull

Multiple Locations, , United Kingdom permanent

Posted: February 3, 2026

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Quick Summary

National Account Executive - Asda & Morrisons is responsible for achieving volume, share, profit and net revenue targets for Asda. The role requires a strong understanding of the grocery retail industry and a proven track record of driving sales growth. The ideal candidate will have excellent communication and negotiation skills, with the ability to work effectively with multiple stakeholders.

Job Description

Red Bull UK is currently recruiting for a National Account Executive - Asda & Morrisons to be based in UK.

 

The National Account Executive (NAE) will work alongside the National Account Manager (NAM) and is responsible for the achievement of volume, share, profit and net revenue targets for Asda. The NAE will also work closely with the wider Red Bull & Grocery Channel, National Account Teams, Supply Chain, Finance, Customer Marketing and Category Management teams. The strategic direction of the Company is to be followed with emphasis on the key pillars within the Off Premise sales team. 

This role includes P&L review and analysis across Asda as well as the support and development of the overall joint business plan to deliver profitable growth. The role also includes collaboration with the BUC and NAM to ensure delivery of the wider team’s objectives whilst continuing to build a winning strategy focused on distribution, share of space and additional placements to win value share. 

ACHIEVEMENT OF AGREED GROWTH PLANS BY ACCOUNT

Deliver growth targets driven by business plans that are aligned and relevant to the customer’s and Red Bull’s priorities 

Post-evaluation of activity within account with learnings applied

FORECASTING, EVALUATION AND DEVELOPMENT

Forecast, drive growth and track development of the account to be able to make well informed, accurate and timely business decisions

Manage end to end invoicing process ensuring collaboration and alignment with internal and external Finance teams  

Ensure accurate forecasts of base, promotional & feature volume and point of sale material, with subsequent evaluation of activities undertaken for future implementation 

Management, alongside the NAM, of finance and operations cycles including month end close, sales & operations planning & channel review meetings

Track, analyse and share weekly customer EPOS to be shared with relevant cross-functional contacts

CUSTOMER CONTACT STRATEGY

Proactively manage customer contact strategy to remove obstacles to progress. Timely meetings with key contacts to ensure development of overall business plan. Contacts will include, but not be limited to, Commercial, Logistics, Category, Finance and Operations

RED BULL CONTACT STRATEGY

Build and maintain internal contact strategy to help meet overall account KPI’s. To include collaboration with Category Management, Logistics, Finance, Net Revenue Management, Brand & Shopper Marketing teams.

BRAND ADVOCATE

To be a brand advocate to your customer, the trade and Red Bull and mirror the brand values to always deliver enhanced brand perception.

Proven track record of achievement in within a commercial environment

Experience of negotiating and running a joint business plan

Excellent communication, organisational and presentation skills

Proven ability to handle, evaluate and utilise sales data and insights effectively

At Red Bull, we exist to give people wiiings. To achieve that, we recognise the value that comes from having a highly diverse workforce that has the freedom and responsibility to realise their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential and talent: everyone is welcome here.

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