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Mobile Aqcuisition Specialist

Surfshark

Vilnius Hybrid permanent

Posted: March 6, 2026

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Quick Summary

We're looking for a Senior Mobile Acquisition Specialist to help us scale the growth of our mobile app. Your main focus will be Apple Search Ads, where you’ll own the channel end-to-end from campaign structure and keyword expansion to testing, optimization, and scaling budgets. You’ll also run campaigns across other acquisition channels, constantly looking for ways to unlock new growth.

Job Description

We’re looking for a Senior Mobile Acquisition Specialist to help us scale the growth of our mobile app. Your main focus will be Apple Search Ads, where you’ll own the channel end-to-end from campaign structure and keyword expansion to testing, optimization, and scaling budgets. You’ll also run campaigns across other acquisition channels, constantly looking for ways to unlock new growth.


If you want to::
• Own and scale Apple Search Ads campaigns and other mobile acquisition channels to drive high-quality installs and paid subscriptions;
• Continuously run experiments across keywords, creatives, bidding strategies, and targeting;
• Optimize campaigns for down-funnel metrics such as trial starts, subscription conversions, and LTV;
• Identify and test new paid acquisition channels and growth opportunities;
• Monitor campaign performance and ensure efficient CAC / ROAS targets;
• Build performance reports and provide insights to guide acquisition strategy;
• Stay up to date with mobile privacy changes, attribution models, and platform updates.


And you can check off::
• Proven experience in mobile performance marketing or user acquisition;
• Expertise with Apple Search Ads;
• Experience managing other app campaigns;
• Experience working with mobile attribution platforms (AppsFlyer, Adjust, Branch, Singular);
• Strong understanding of mobile subscription metrics (CAC, LTV, trial-to-paid conversion, retention);
• Strong analytical mindset and ability to interpret performance data;
• Experience managing large-scale campaigns.


Bonus points if you::
• Have experience in subscription apps.


Here’s the deal::
• Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development;
• Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks;
• Tools of your choice: choose technical equipment and the tools you need to do your best;
• Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations;
• Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs;
• Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world;
• Premium Surfshark accounts: for you, your family, and friends;
• Gross salary: 3000-3500 Eur/month for the Lithuanian market, 1400-17000 Pln/month for the Polish market. It may vary depending on your skills and experience.

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