Midweight Digital Designer
Fulcrum
Posted: October 30, 2025
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Quick Summary
We’re looking for a Midweight Digital Designer to join our team in Sydney, Australia. The ideal candidate will have a strong portfolio of digital design work and excellent communication skills to shape creative assets for e-commerce campaigns.
Required Skills
Job Description
We’re partnering with a national business that’s building out its e-commerce capability and elevating how its brand shows up online.
They’re looking for a Midweight Digital Designer who can bring consistency, creativity, and commercial thinking to everything from email and web design to campaign assets and sales materials.
It’s a hands-on role where you’ll own projects end-to-end - shaping digital creative that looks great and performs well. You’ll work closely with marketing and sales teams, interpreting briefs, improving visual standards, and helping the brand stand out in a competitive market.
About the Company
This business sits at the intersection of manufacturing, supply, and digital commerce — a trusted name with national reach that’s evolving fast.
They’re expanding their online platform, modernising how customers engage with their products, and investing in design as a key part of that transformation. It’s a down-to-earth environment where creativity and commercial thinking go hand in hand — and where you can help define how a well-known brand shows up in the digital space.
What You’ll Do
• Design and deliver digital assets across email, web, and social.
• Create campaign creative for product launches, promotions, and customer communications.
• Support internal and sales teams with well-branded collateral and presentations.
• Apply and evolve brand guidelines to ensure consistency across every touchpoint.
• Collaborate with marketing and commercial stakeholders to bring ideas to life efficiently and effectively.
What You’ll Bring
• Minimum four years’ experience in digital design, ideally within an e-commerce or marketing-led business.
• Strong skills in Adobe Creative Suite (Photoshop, Illustrator, XD or Figma).
• Understanding of layout, typography, and responsive design principles.
• Comfortable working across both digital and light print formats.
• A portfolio that shows balance - creativity paired with commercial impact.
• Clear communication skills and confidence interpreting briefs from non-design stakeholders.
This Role is for You If
• You enjoy variety — working across digital campaigns, email, and internal brand projects.
• You care about brand consistency and the details that make creative feel professional.
• You like being part of a small, collaborative team where your ideas are heard and your work has visibility.
This Role is Not for You If
• You prefer narrow specialisation or pure production work with little creative input.
• You’re looking for a large-agency environment with layers of process and hierarchy.
Why This Opportunity Stands Out
You’ll be joining a business that’s investing in digital design, marketing, and customer experience — not maintaining the status quo. The team is collaborative, outcomes-focused, and open to new ideas.
If you’re ready to take ownership of your work and see your designs make an immediate impact, this is an opportunity to do just that.