Media Specialist

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 19 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents.

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?

Let’s start with the role

We are seeking a talented Media Specialist to join our marketing team. The ideal candidate will have a passion for media and marketing. This is a dynamic, Marketing Headquarters position reporting to the Senior Marketing Manager (Europe) (HQ). The role will actively cooperate with diverse stakeholders within and outside the Marketing division (e.g. Affiliates team, Business Intelligence and Business Analysts, Commercial, Legal, Media agencies) to help establish, contextualize and create added value in challenging marketing projects for the purpose of delivering optimum scalable results for the Group.

As a Media Specialist you will:

• Support the Media team and work closely with Marketing Leads to provide timely insights and data that enable the development of locally relevant and culturally impactful media plans and strategies;

• Collaborate with media agencies on the planning and buying of ATL and premium digital placements for both new market launches and existing markets;

• Monitor and control pricing through regular reporting and relationships with media agencies;

• Support the booking of media campaigns according approved briefs and ensure financial accuracy;

• Monitor campaign delivery and ensure alignment with agreed objectives;

• Support RFP/RFI processes for onboarding new media agencies, including annual audits and performance evaluations;

• Monitor the performance and delivery of media plans and agreements, providing comprehensive and analytical reporting per market and channel (weekly/monthly/quarterly);

• Identify added value opportunities and optimization tactics across markets;

What you’ll bring

• 1-3 years of experience in ATL media planning and buying (strong focus on TV/ATL);

• Strong communication and interpersonal skills to collaborate effectively with internal teams and external partners;

• Understanding of how media agencies operate, either through agency experience or managing agencies and evaluating performance;

• Understanding of media effectiveness evaluation methodologies;

• Ability to interpret data and measure campaign impact and effectiveness;

• Comfortable working under pressure, managing multiple tasks simultaneously, and meeting deadlines;

• Strong interest in global marketing trends and how modern marketing continues to evolve;

• Excellent command of English is mandatory; Spanish and/or Portuguese language skills are considered a plus.

Kaizen Gaming Perks

• 🕑 Hybrid way of working

• 🏃 A buddy will support you with your onboarding

• 💸 Competitive pay and bonus scheme

• 👩‍⚕️ Private health insurance for you and your family

• 💰 Monthly meal allowance

• ⭐Developmental 360° feedback framework

• 📚 Unlimited access to Udemy & continuous training

• 👨‍👩‍👧‍👦 Family Support

• #LI-Hybrid

• #LI-NK2

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We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation,or age.