Media Planning Senior associate (Bucaramanga)
Wppmedia
Posted: March 27, 2026
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Quick Summary
Media Planning Senior associate in Medellin, Colombia, as a digital marketing specialist, you should have a strong understanding of media planning principles, data analysis, and creative strategy.
Required Skills
Job Description
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Role Summary and Impact
The Media Planning Senior Associate is a dedicated professional in Marketing, Communication, or Advertising with at least 3 years of experience as an account executive within media agencies. This role is crucial for managing the comprehensive planning, ongoing monitoring, and precise reconciliation of advertising media buys. The Senior Associate will apply their expertise in local, regional, and national media management, directly impacting the effective execution and optimization of media campaigns to achieve client objectives.
Skills and Experience:
• Educational Background: Professional degree in Marketing, Communication, and/or Advertising.
• Experience: Minimum of 3 years of experience as an account executive.
• Domain Expertise: Proven experience in media agencies.
• Core Responsibilities:
• Managing media planning.
• Controlling and monitoring media campaigns.
• Reconciling advertising media buys.
• Executing (production) local, regional, and national media management strategies.
Soft Skills:
• Assertive communication to translate technical concepts into business language.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodation or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
Please read our Privacy Notice for more information on how we process the information you provide.