Media Manager (Omnichannel Media Planner)

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Who we are looking for: 

The Media Manager (Omnnichannel Media Planner) will be responsible for planning, negotiating and executing Omnichannel performance media strategies, as part of the Omnichannel Media Team. You will be able to manage daily planning and analysis, while maintaining strong relationships with internal teams, publishers and partner agencies. 

What you’ll do: 

• Assist in omnichannel media strategy development and execution for Fortune 500 client 

• Manage campaign authorizations, budgets, reconciliations 

• Act as a liaison between the media and account team to ensure that project milestones, timelines, and deliverables are met 

• Interact daily and maintain rapport with media publishers 

• Analyze research data that informs media recommendations 

• Monitors and assess ongoing campaign performance; assist in strategic analysis of campaigns 

• Monitor and track media spend, compare against client budget, and alert team of any discrepancies 

• Participates in client discussions specific to strategy, media recommendations and performance

Who you are:

• Strong communication skills, both verbal and written 

• Keen attention to detail with strong mathematical and Microsoft Excel skills; able to identify and understand anomalies in large data sets 

• Knowledge of and competence in working with media buying software, MediaOcean / Prisma preferred 

• Able to build relationships across the internal team & department, and external vendors & clients  

• Proactive approach, demonstrated by: 

• Providing regular project timeline and budget updates to team/manager 

• Anticipating potential problems and obstacles to project success, communicating concerns and potential solutions with team 

• Staying current on relevant industry trends

• Able to review results and performance of paid media campaigns based on predetermined success indicators and determine effectiveness 

What you’ll need: 

• 1-3 years of media experience in an agency setting; digital, traditional and/or direct response experience

• Experience with media reporting

• Knowledge and experience with media-related research, planning and buying tools.

• Certifications are a plus

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

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$45,000—$100,000 USD

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit  www.vml.com, and follow along on Instagram, LinkedIn, and X.

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