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Marketing Planning and Strategy Director (Workforce Planning & Analytics)

Salesforce

3 Locations Hybrid permanent

Posted: March 12, 2026

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Quick Summary

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

We are seeking a Marketing Planning and Strategy Director who excels in critical thinking, operational optimization, and data-driven decision-making to drive workforce and location planning, strategy and operations for the Marketing organization. The successful candidate will leverage data insights to guide key business decisions and develop innovative ways to enhance efficiency, scalability, and overall impact. In addition, they will be adept at understanding business requirements, identifying and applying standard methodologies to refine processes and tools, and ensuring streamlined operations including building models for growth and expansion. 

Responsibilities

• Headcount Management: guide and manage headcount against the hiring plans for a +2,500 person organization. Track progress against forecasts to ensure budget targets are met quarterly and functional teams are held accountable to their hiring plans and KPIs. 

• Headcount Reporting and Analytics: regularly audit headcount data in the system of record. Provide informative trending and analysis to marketing leadership and key partners

• Data Hygiene: implement standard processes to maintain workforce and headcount data in a scalable way. Ensure positions and job requisitions are accurate and up-to-date on a consistent basis 

• Workforce Location Strategy: oversee the location hiring strategy for the marketing organization, liaising with cross-functional stakeholders to model the long-range plan aligned to enterprise-wide metrics and targets

• Build Automation and dashboards to regularly provide key insights and metrics to marketing leadership: design, implement, and streamline current processes using Salesforce platforms to scale

• Strong Relationship Leadership skills: work closely with business partners within marketing and across the wider organization to guide decision-making; effectively collaborate and communicate across matrix organizations 

• Governance and Enablement: document and update the processes and procedures that govern workforce and headcount management and planning. Provide training and enablement where necessary

Required Skills and Experience

• Detail oriented and outstanding at handling large datasets

• Motivated, proactive self-starter able to work independently

• Creative thinker that can generate innovative ideas and work collaboratively

• Advanced Excel skills required. Must be quick to learn and adapt to new systems

• Exceptional interpersonal and communication skills to work and collaborate with worldwide teams

• Ability to embrace change as the role evolves

• 8+ years of experience in Finance, Analytics, and/or Business Operations

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.

The typical base salary range for this position is $164,000 - $261,500 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $196,800 - $285,300 annually.

The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.

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