Marketing Manager

EmberSearch

Manchester, , United Kingdom permanent

Posted: December 6, 2018

Required Skills

Job Description

Our client is a multi million dollar corporation originally founded in the U.S, are now branching into the UK, Europe and EMEA. They specialise in Software Solution sales and need a motivated Marketing professional to aid the global team on their journey.

Responsibilities include:

Data Management

• Ensure completeness of the CRM data to drive more efficient campaigns, working closely with the Sales and Business Development teams
• Analyse the CRM database to drive vertical/regional/horizontal positioning across all channels and regularly report on the success of campaigns and events
• Review new ways to grow the database e.g. acquisition, campaigns for internal list growth, event lead capture

Campaign Management

• Develop, implement and manage B2B marketing campaigns with the purpose of increasing lead generation
• Generate ideas for new digital campaigns and methods of communication to drive lead generation and brand awareness
• Constantly review relevant mediums for communication (e.g. trade press & vertically focused news/websites/events) to attract and convert target prospects into customers

Brand Awareness

• Utilise new channels and techniques to push Social Media and PR, working with the global team to assist in the development of the digital programme
• Content creation – ability to create and/or regionalise innovative content and translate this content into successful lead generating campaigns
• Creative writing - success stories, press releases, blogs, white papers, award submissions and infographics

The ideal candidate will have a relevant degree and 2+ years of experience in a similar role.

If you have the skills for this role then please apply today! Ember Search is an equal opportunities employer.

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