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Marketing Coordinator - OpenRoad Auto

Confidential

Richmond, British Columbia permanent

Posted: February 27, 2026

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Quick Summary

Marketing Coordinator in Richmond, BC, Canada

Job Description

DRIVING POSSIBILITIES

Position: Marketing Coordinator 
Status: Full-time 

Dealership: Head Office - Richmond
Department: Marketing

We believe in doing good for our customers and for ourselves. Whether it’s launching the most anticipated model of the year or purchasing a vehicle for your next adventure, great people and relationships are at every turn with OpenRoad.

We are proud of our forward-thinking culture developed over 40 years of continuous improvement initiatives. OpenRoad is one of the largest and fastest growing automotive retail groups in the country (representing 21 automotive brands across 41 locations) with a shared vision to become the national automotive leader in customer experience. As one of Canada’s Best Employers and Best Managed Companies, we are looking for team players who are excited to continually learn, work hard, and take ownership of their role.

If you love the idea of joining an organization with unlimited possibilities to accelerate your career, then apply to OpenRoad and grow with us today!

A Career at OpenRoad Means You’ll Enjoy:

Opportunity to work with a variety of OEM BRANDS including; Acura Audi, BMW, Honda, Jaguar, Land Rover, Lexus, Mazda, Mercedes-Benz, MINI, Porsche, Rolls-Royce, Subaru, Toyota, Volkswagen

Amazing Incentives including but not limited to: Discounted Vehicle Purchasing Program, Boot Allowance, Employee Referral Program

Internal and external, training & development opportunities for skill-development and growth

Be part of a collaborative, friendly and progressive work-culture with an emphasis on transparency, innovation, relationship and empowerment

Comprehensive extended health and dental plan, tailored around Associate wellness

Recognition and Engagement Events! 

Cars – Innovation – Customer Experience

Imagine working for a truly innovative company. OpenRoad Auto is one of Canada’s Best Managed Companies, achieving the award’s highest Platinum level. Explore your opportunity with one of the fastest-growing and most awarded automotive groups in North America.

Who We Are:

We’re a results-driven company looking to innovate the way the automotive industry does business online and in-store. We are looking for a Marketing Administrator to play a key role in driving customer retention and assisting the Marketing Department in day-to-day operations. Our successful candidate will work closely with the Club OpenRoad loyalty program and report to the Marketing Manager for Data & Retention.

 

Who You Are:

You have excellent organizational skills and a strong attention to detail. You’re driven to find the marketing and customer experience strategies that drive customer retention, satisfaction, and lifetime value. People describe you as a self-starter who can balance multiple tasks at once. You have experience working in marketing or communications, with some experience in a customer-facing role. You value being rewarded and recognized for your efforts.

ROLE & RESPONSIBILITIES:

Be a central Club OpenRoad loyalty program resource for internal and external customers

Answer customer points program questions

Answer dealership loyalty questions

Schedule in-person training sessions and update online training courses

Help plan and organize Club OpenRoad client events

Support Customer Marketing initiatives with insights and programs from loyalty

Assist with the deployment of campaigns sent through Marketing Automation Platforms and CRMs

Draft and proof content for newsletters, websites, social media

Generate reports – monthly loyalty and others

Monitor and code budgets

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:

2 years experience in marketing administration or communications

Excellent organizational and communication skills

Great attention to detail

Strong writing and proofing experience

Self-starter with the ability to prioritize and deliver multiple tasks

ASSETS

Fluency in a second language is preferred. Specifically, Mandarin, Cantonese, Hindi, and/or Punjabi

Familiarity with ESPs/MAPs such as Braze, Mailchimp, HubSpot, Marketo, or similar

Automotive industry experience is a plus

Internal Candidates MUST apply by filling out the Internal Endorsement Form on SharePoint. Failure to complete the form will cause a delay in your application. 

https://orag.bamboohr.com/careers/4720 

We are an equal opportunity employer that embraces diversity. We stand behind the growth of our associates to help them achieve their vision and goals.

JOIN US AND GROW WITH US! 

We thank all those that have applied. Only those considered for the position will be contacted.

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