Marketing & Communications Manager
AccorHotel
Posted: January 20, 2026
Interested in this position?
Create a free account to apply with AI-powered matching
Quick Summary
Marketing & Communications Manager is responsible for developing and implementing marketing strategies to promote Accor's brand and increase brand awareness, while also managing the company's social media presence and creating engaging content.
Required Skills
Job Description
"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/
Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"
• Develop annual marketing plans, including campaigns, promotions, and initiatives, in alignment with hotel objectives.
• Analyze market trends and competitor activities to identify opportunities for growth.
• Collaborate with internal teams to ensure alignment of marketing efforts with business goals.
• Oversee the hotel’s digital presence, including website, social media, and online advertising.
• Monitor online reviews and reputation, ensuring prompt responses to customer feedback.
• Build and maintain relationships with media outlets, influencers, and partners.
• Prepare press releases, media kits, and promotional materials.
• Coordinate media visits, press events, and community engagement initiatives.
• Oversee the creation of engaging and relevant content, including photography, videography, and written materials.
• Ensure all content reflects the hotel’s positioning and appeals to target audiences.
• Incorporate sustainable practices and CSR initiatives into marketing campaigns.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 5 years of experience in a marketing/communications role, preferably in hospitality.
• Strong knowledge of digital marketing, public relations, and brand management.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in graphic design tools, content management systems, and social media platforms is a plus.