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Marketing Cloud Specialist

Salesforce

Italy - Rome Hybrid permanent

Posted: March 10, 2026

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Quick Summary

Marketing Cloud Specialist, Rome, Italy, with a strong understanding of Salesforce, with excellent communication and analytical skills.

Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Sales

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

About the Role

We're looking for a driven, consultative Account Executive to join our Marketing Cloud sales team. In this role, you'll own a portfolio of enterprise-accounts, driving both new logo acquisition and expansion revenue. But this isn't just a software sale — you'll be a trusted advisor to CMOs, marketing operations leaders, and digital transformation executives, guiding them through one of the most significant shifts in marketing: the rise of agentic AI.

You'll help customers understand not just what Marketing Cloud can do today, but where autonomous, AI-driven marketing is headed — and how to get there responsibly, on a trusted enterprise foundation.

What You'll Do

• Develop and execute a territory plan to exceed quarterly and annual revenue targets

• Prospect, qualify, and close new business within the Enterprise-market segment while growing and expanding an existing account portfolio

• Act as a trusted advisor to marketing and business leaders, bringing strategic insight on how agentic AI is reshaping customer engagement, personalization, and campaign execution

• Lead deep discovery sessions to connect customer marketing challenges to the full Marketing Cloud + Agentforce platform — including Agentforce for Marketing, Journey Builder, Data Cloud, Einstein Personalization, and more

• Articulate and sell the value of agentic use cases — from autonomous campaign orchestration and real-time audience segmentation to AI-driven content generation and next-best-action marketing

• Help customers navigate the trusted enterprise AI conversation: data governance, privacy, zero-copy architecture, and how Salesforce's Einstein Trust Layer enables them to deploy AI agents safely at scale

• Build and maintain strong executive relationships across Marketing, CRM, Digital, and IT stakeholders

• Collaborate with Solution Engineers, Customer Success, and Alliances partners to design compelling, customer-specific agentic marketing visions

• Accurately forecast pipeline and maintain rigorous CRM hygiene in Salesforce

What We're Looking For

• 3–5 years of B2B SaaS sales experience in martech, CRM, or digital marketing technology

• Demonstrated ability to sell transformational, platform-level deals — not just point solutions

• Familiarity with AI-driven marketing concepts: autonomous agents, generative content, predictive personalization, and customer data platforms

• Comfort leading trusted enterprise AI conversations — including data privacy, compliance, responsible AI, and governance frameworks — with both technical and business audiences

• Knowledge of or experience with Agentforce for Marketing (or equivalent AI marketing automation platforms) strongly preferred

• Proven track record of meeting or exceeding quota in a full-cycle AE role with multiple stakeholders

• Exceptional discovery, storytelling, and executive presentation skills — you paint a vision, build trust, and close

• Salesforce CRM proficiency preferred; Marketing Cloud or Agentforce certifications a strong plus

• Fluent in English and Italian

Why Join Us

• Sell the world's most trusted AI + CRM marketing platform at a pivotal moment in the industry

• Be at the forefront of the agentic AI revolution in enterprise marketing

• Join a collaborative, high-performance sales culture with world-class enablement and career development

• Partner with best-in-class Solution Engineering, Data Cloud specialists, and AI experts to win together

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

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