Marketing Automation Manager (Remote Canada)

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue—not just leads.

We use Customer Generation (a marketing methodology we developed) to cut through the noise. Forget MQLs—we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries.

We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns beyond expectations, sparking demand for bold, innovative brands. If you thrive on performance, love solving complex problems, and want your work actually to mean something, you’ll fit right in.

But here’s the fun part—we don’t just deliver results; we’re shaping the future of marketing. Ready to build something that breaks the mold?

About The Role

*Please note: internally, this role is titled Senior Manager, Revenue Operations*

We are seeking a Revenue Operations Senior Manager with strong operational, technical, and client-facing experience to help deliver world-class execution within our Marketing Operations and Revenue Operations practice. The ideal candidate brings 3-5+ years of client-facing RevOps, Marketing Ops, or program management experience, customer-side or agency-side, with a proven ability to manage cross-functional teams, own client relationships, and execute complex projects across Asana, Harvest, CRM/MAP platforms, and multi-channel revenue workflows.

You’ll work closely with the COO, acting as both a strategic partner and an operational leader. This role requires a growth-minded operator who can manage team workflows, oversee client deliverables, surface cross-sell opportunities, and maintain deeply technical fluency across the RevOps ecosystem. You will lead day-to-day execution and take on client work as needed to ensure deadlines are met and client relationships thrive.

Key technical and operational competencies for this role include Asana project management, Harvest project tracking, analytics and platform expertise, lifecycle operations, cross-functional collaboration, and a proven ability to manage both people and processes that drive revenue impact.

You will support and lead your team on strategy and drive results for clients. This role will involve ongoing collaboration across multiple departments, people management, and critical client-facing interactions.

Managers play an essential role at Directive. They are directly responsible for both client and employee retention, and their performance is directly reflected in our P&L!

What you offer:

• Managed teams for a minimum of 2-3 years in the past and have been working in the Operations space for at least 5 years

• Demonstrated experience managing project workflows and building structured execution plans in Asana or project management tools

• Strong fluency in Harvest or time tracking tools for project builds, time review, and operational accuracy

• Deep expertise in one or more RevOps/MarOps platforms (HubSpot, Salesforce, Marketo, Pardot, etc.)

• Ability to learn rapidly and dive into new tools, platforms, and architectures as needed

• Proven ability to manage and prioritize multiple client relationships as both a primary and secondary point of contact

• Experience conducting audits, reviews, and technical diagnostics related to revenue and marketing operations

• Strong cross-functional collaboration skills, particularly with Account Strategists/Directors to identify cross-sell opportunities

• Excellent communication skills and the ability to influence Director-level stakeholders and clients

• A proactive, detail-oriented, data-driven mindset with an ownership mentality

Roles & Responsibilities:

Team Management & Internal Operations

• Manage internal team workflows, performance, and prioritization; ensure deliverables meet deadlines and quality expectations.

• Build and maintain Asana project plans, workflows, and task assignments

• Conduct Harvest project setups, monitor ongoing time allocation, and perform regular reviews to ensure project accuracy and profitability

• Lead weekly internal and client-facing leadership syncs, surfacing blockers, risks, and strategic recommendations

• Provide weekly summaries, status updates, and ongoing communication across internal and client stakeholders when necessary

Client Ownership & Strategic Support

• Own key client relationships as the primary or secondary point of contact, ensuring strategic alignment and operational excellence

• Lean into client work when needed - supporting reviews, troubleshooting, and direct execution of RevOps deliverables.

• Support audits across CRM/MAP environments, tracking, lead flow, lifecycle automation, and reporting infrastructure.

• Translate technical insights into actionable, business-focused recommendations delivered through email, Slack, Zoom, and live presentations.

• Collaborate closely with Account Strategists/Directors to surface expansion opportunities across Marketing Ops, RevOps, Paid Media, and Analytics.

Execution & Technical Delivery

• Clients experience greater operational clarity, improved reporting accuracy, and stronger RevOps performance - reflected in NPS, retention, and renewals.

• You regularly identify cross-sell opportunities and help expand client accounts through proactive RevOps roadmapping

• You run your book of business efficiently, creating the conditions for additional team members to be hired to support the scale you’ve driven.

• You mentor emerging team members, sharing playbooks, processes, and best practices to elevate the overall RevOps practice.

Here’s what success looks like:

• You effectively audit, scope and provide guidance on RevOps projects and retainers

• You grow your client accounts through strategic RevOps roadmapping and cross-functional collaboration

• Clients experience improved data accuracy, cleaner reporting, and better revenue insights, reflected in stronger NPS and retention rates

• You reach a point of scale where we hire additional team members to support the client load you’ve grown

• You mentor new hires, sharing technical processes and helping build our RevOps practice

What We Offer

🏠 We have a set living wage at Directive

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to [email protected].

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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