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Marketing and Communication Specialist

Inetum2

Katowice, Silesian Voivodeship, Poland permanent

Posted: September 8, 2025

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Quick Summary

Marketing and Communication Specialist is responsible for developing and implementing marketing strategies to promote the company's products and services, and to engage with customers and stakeholders.

Job Description

Inetum Polska is part of the global Inetum Group and plays a key role in driving the digital transformation of businesses and public institutions. Operating in cities such as Warsaw, Poznan, Katowice, Lublin, Rzeszow the company offers a wide range of IT services. Inetum Polska actively supports employee development by fully funding training, certifications, and participation in technology conferences. Additionally, the company is involved in local social initiatives, such as charitable projects and promoting an active lifestyle. It prides itself on fostering a diverse and inclusive work environment, ensuring equal opportunities for all.

Globally, Inetum operates in 19 countries and employs over 28,000 professionals. The company focuses on four key areas:

• Consulting (Inetum Consulting): Strategic advisory services that help organizations define and implement innovative solutions.
• Infrastructure and Application Management (Inetum Technologies): Designing and managing IT systems tailored to clients’ individual needs.
• Software Implementation (Inetum Solutions): Deploying partner solutions from industry leaders like Microsoft, SAP, Salesforce, and ServiceNow.
• Custom Software Development (Inetum Software): Creating unique software solutions to meet specific client needs.

With strategic partnerships with major technology giants, including Microsoft, SAP, Salesforce, and ServiceNow, Inetum delivers advanced technological solutions tailored to customer requirements. In 2023, Inetum reported revenues of €2.5 billion, underscoring its strong position in the digital services market.

Inetum distinguishes itself by offering a comprehensive range of benefits that meet the diverse needs of employees, providing flexibility, support and commitment. Here's what makes working at Inetum unique:

Flexible and hybrid work:

• Flexible working hours.
• Hybrid work model, allowing employees to divide their time between home and modern offices in key Polish cities.

Attractive financial benefits:

• A cafeteria system that allows employees to personalize benefits by choosing from a variety of options.
• Generous referral bonuses, offering up to PLN6,000 for referring specialists.
• Additional revenue sharing opportunities for initiating partnerships with new clients.

Professional development and team support:

• Ongoing guidance from a dedicated Team Manager for each employee.
• Tailored technical mentoring from an assigned technical leader, depending on individual expertise and project needs.

Community and Well-Being:

• Dedicated team-building budget for online and on-site team events.
• Opportunities to participate in charitable initiatives and local sports programs.
• A supportive and inclusive work culture with an emphasis on diversity and mutual respect.

Tasks:

1. External communication and media relations

• Preparing content for social media channels (LinkedIn, Facebook, Instagram)
• Co-creating content for external communication (articles, posts, PR materials)

 

 2. Support for marketing campaigns

• Support in planning and implementing marketing campaigns
• Promotion of blog posts, podcasts, and webcasts, supervision of the social media calendar
• Publishing content on websites and the intranet
• Using marketing and communication automation tools to distribute content

 

3. Internal communication

• Cooperation with the Administration, HR, Delivery, and Sales departments in obtaining information for communication and marketing activities
• Creating content for weekly newsletters, quarterly reports, ad hoc mailings, and case studies
• Intranet support—informing employees about external and internal events 

 

4. Creative cooperation

• Coordinating activities with the Graphic Designer in the creation of visual materials
• Ensuring the consistency of visual and textual communication 

• Minimum 2-3 years of experience in marketing and communication
• Very good organization 
• Attention to detail and high-quality content – editing skills and work on text style
• Knowledge of English and Polish at B2–C1 level
• Knowledge of current marketing and communication trends
• Ability to use AI tools to support content creation
• Basics of SEO
• Hybrid work—two days a week from the office in Katowice.

• Knowledge of content optimization tools (e.g., Contadu, Surfer SEO) is welcome.
• Experience in the IT industry.

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