MAP Catalyst Academy - Customer & Business Strategy x Growth
Map
Posted: February 2, 2026
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Quick Summary
We are looking for a Customer & Business Strategy x Growth role in Copenhagen, Denmark, where you will work with clients to develop CRM, Loyalty, Commercial Value Realization and Marketing Agentic Operating Models.
Required Skills
Job Description
Track 3: Customer & Business Strategy x Growth
Our Customer & Business Strategy Department
We provide strategic consulting advice to clients and client teams around CRM, Loyalty, Commercial Value Realization and Marketing Agentic Operating Models. We build the what and why, so that (other parts) of MAP can build and activate for the client.
Our Growth Department
The Growth team is responsible for bringing new business into the organisation. We work in a high-paced environment, with strict deadlines to develop the most compelling proposals/ RFIs/ RFPs to impress new clients. This role is highly versatile and combines strategic thinking, project management skills, high attention to detail, engaging with senior members of the organisation, creating compelling narratives and supporting commercial discussions. It’s the absolute best way to begin your journey at VML MAP, be exposed to every single capability and meet so many different people and skills within the organisation, including senior leadership.
We are looking for someone who is not afraid to roll up their sleeves, enjoys a fast-paced environment, has a great attitude and is keen to learn from the best!
What skills will you need?
• Strategic Analysis
• Commercial Analysis
• Communication Skills
• Multi-tasking
• Organisation skills
• PowerPoint visualisation skills
What skills will you learn?
• Value engineering
• Strategic thinking (around CRM and Loyalty specifically)
• Communication storytelling
• Strategic thinking
• Ability to manage multiple projects and stakeholders at once
• Attention to detail
A leader in personalized customer experiences
VML MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper-personalization at scale, marketing automation and CRM. With the brain of a consultancy, the heart of an agency and the power of technology and data, we work with some of the world's most admired brands to help them on their transformation journey to becoming truly customer-centric. Together, we are 1000 + technology specialists, data scientists, strategic thinkers, consultants, operations experts, and creative minds from 55+ nationalities.
A global network
We are part of the global VML network that encompasses more than 30,000 employees across 150+ offices in 60+ markets, each contributing to a culture that values connection, belonging, and the power of differences.
#LI-EMEA
WPP (VML MAP) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
For more information, please visit our website, and follow VML MAP on our social channels via Instagram, LinkedIn and X.
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