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Manager, Marketing Analytics & Reporting – Campaign Intelligence

Salesforce

Ireland - Dublin Hybrid permanent

Posted: May 14, 2026

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Quick Summary

The Manager, Marketing Analytics & Reporting – Campaign Intelligence role involves analyzing customer data and creating reports to drive business growth and improvement, using Salesforce as the primary CRM platform.

Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

About the Role

Salesforce is looking for a Manager, Marketing Analytics & Reporting – Campaign Intelligence to serve as the intelligence layer behind our Global Integrated Campaigns team. In this role, you'll transform complex, multi-source data into clear performance narratives that inform decisions across the marketing organisation. You'll connect signals from paid media, email, and web to build a coherent view of end-to-end campaign impact — going beyond reporting numbers to surface the insight that helps campaign and channel owners move faster and smarter.
 

What You'll Be Doing
 
• Track, analyse, and report on full-funnel performance metrics across campaigns, channels, and audiences to give teams a clear, unified view of what's working
• Connect signals from paid media, email, web, and more to build a coherent picture of end-to-end campaign impact
• Evaluate reporting outputs critically — understanding their underlying assumptions, identifying potential misinterpretations, and surfacing what the data actually means in business context
• Identify trends and anomalies across the marketing funnel, surfacing clear recommendations to campaign and channel owners
• Connect the dots across disparate datasets to answer the "so what" — not just reporting numbers, but driving decisions
• Develop recommendations that tie funnel signals to strategic priorities and business outcomes
• Lead cross-functional conversations with campaign and channel owners to ensure insights translate into concrete decisions and measurable follow-through
• Partner with marketing operations, MarTech, and data stakeholders to ensure measurement frameworks reflect the right questions
• Translate analytical findings into digestible narratives for non-technical stakeholders and marketing leadership

 

Required Qualifications
 
• 5+ years of experience in marketing analytics, business intelligence, or a related field — ideally within a B2B SaaS or enterprise technology environment
• Strong analytical skills with the ability to synthesise complex, multi-source data into clear insights and recommendations
• Familiarity with marketing measurement frameworks, attribution models, and mid-funnel KPIs
• Hands-on experience with tools such as Tableau, Salesforce, Marketo, or Google Analytics
• Strong communication skills and the ability to present data-driven stories to both technical and non-technical audiences
• Ability to manage competing priorities and drive work forward independently in a matrixed environment
• Degree or equivalent relevant experience required. Experience will be evaluated based on the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)

 

Preferred Qualifications
 
• SQL or data querying proficiency
• Experience working within large, global marketing organisations
• Familiarity with B2B SaaS go-to-market motions and integrated campaign structures
• Demonstrated ability to build scalable reporting frameworks from the ground up

 

Benefits & Perks
Check out our benefits site which explains our various benefits, including wellbeing reimbursement, generous parental leave, adoption assistance, fertility benefits, and more.

Salesforce Information
Check out our Salesforce Engineering Sit

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

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