Manager, Campaign Management

Overview

We are seeking a Manager, Campaign Management who will be responsible for leading the planning, execution, and delivery of local and regional digital content campaigns for WPP Media. This role requires a strategic, detail-oriented, and proactive leader who ensures campaigns are seamlessly implemented, optimized, and aligned with client objectives and KPIs.

As a manager-level role, you will oversee multiple campaigns and projects, guide junior team members, and act as a key point of contact for clients and internal stakeholders to drive the success of our digital content and influencer initiatives.

Reporting of the Role

This role reports to: Campaign Management Director / Head of Campaign Management

3 Best Things About the Job

• Strategic & Impactful Role
Play a key role in shaping and delivering high-impact digital content and influencer campaigns, while influencing campaign strategy, execution standards, and best practices across accounts.

• Exposure to Cutting-Edge Marketing
Lead campaigns in the fast-evolving world of data-driven content, social, and influencer marketing, staying ahead of industry trends, platform innovations, and emerging formats.

• Client & Team Leadership
Work closely with multinational clients under the WPP Media portfolio while mentoring and developing campaign management executives, driving both business and people growth.

Responsibilities Include

Campaign Strategy & Management

• Lead the planning, execution, and optimization of local and regional digital content campaigns to ensure delivery against KPIs and client objectives.

• Translate client briefs and business goals into clear campaign plans, timelines, and execution frameworks.

• Continuously identify opportunities to improve campaign effectiveness, efficiency, and scalability.

Stakeholder & Client Management

• Act as a key point of contact for clients, providing clear communication, updates, and recommendations.

• Collaborate closely with brand teams, agency planners, content creators, digital publishers, influencers, and media vendors to ensure seamless campaign delivery.

• Manage expectations and resolve issues proactively to maintain strong client relationships.

Project & Team Leadership

• Oversee multiple campaigns and projects simultaneously, ensuring timelines, budgets, and quality standards are met.

• Conduct thorough reviews and quality checks of campaign content and materials before publishing.

• Guide, mentor, and support Campaign Management Executives to ensure consistent delivery standards and professional development.

Performance Analysis & Reporting

• Review and analyze campaign performance data, translating results into actionable insights and optimization recommendations.

• Lead the preparation of campaign reports and post-campaign reviews for clients, highlighting performance, learnings, and next steps.

Trend Monitoring & Innovation

• Stay up to date with the latest trends, platforms, and best practices in digital content, social, and influencer marketing.

• Apply market insights and innovations to enhance campaign strategy and execution.

Influencer & Partner Management

• Oversee influencer strategy and execution, including identification, recruitment, and relationship management.

• Ensure influencer partnerships align with campaign objectives, brand guidelines, and performance expectations.

Minimum Qualifications

• Experience
3–5 years of experience in digital marketing, content marketing, social media, influencer marketing, or campaign management, preferably within an agency environment.

• Leadership & Project Management
Proven experience managing complex campaigns, multiple stakeholders, and cross-functional teams.

• Digital & Platform Knowledge
Strong understanding of digital and social media platforms, including TikTok, Instagram, Facebook, and YouTube.

• Communication Skills
Excellent verbal and written communication skills, with confidence in client-facing discussions and presentations.

• Analytical & Detail-Oriented
Strong attention to detail, data-driven mindset, and ability to manage multiple priorities in a fast-paced environment.

• Technical Proficiency
Proficiency in Microsoft Office (Word, Excel, PowerPoint) and familiarity with campaign management, reporting, and analytics tools.

• Autonomy & Ownership
High level of ownership, ability to work independently, and accountability for campaign outcomes.

About WPP Media

WPP Media is WPP’s global media collective, bringing together world-class media agencies, talent, and capabilities. We partner with clients to unlock growth by combining strategic thinking, creativity, and performance-driven media solutions.

At WPP Media, our people and culture are at the heart of everything we do. We believe in strong collaboration, trust, and continuous growth to deliver exceptional results for our clients and meaningful experiences for our teams.

Our Core Values

• We're Open: we build trust and enhance understanding by working collaboratively - across our teams, clients, and partners.

• We're Optimistic: we adopt a growth mindset throughout our business, embracing change to unlock our collective potential.

• We're Extraordinary: in pursuit of innovation and growth, we push boundaries and challenge ordinary thinking and the status quo.

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