Lead - Sales Representative - New Zealand

Mission

As the Lead, Sales Representative for New Zealand, you are the architect of On’s growth and brand presence across the North and South Islands. You bridge the gap between high-level commercial strategy and local execution, driving the "next chapter" for On in NZ through premium account management and authentic community engagement. By leading a high-performing field team and owning the strategic relationship with key accounts, you ensure On becomes the most sought-after performance brand in the New Zealand market.

Stakeholders

• Oceania Leadership: Partner with the Commercial Director to align NZ market strategy with regional business goals.

• Oceania Operations, Tech & Marketing: Collaborate with the Australia-based teams to ensure seamless supply chain execution, technical education and local brand awareness & relevance.

• Key Retail Partners: Act as the primary strategic point of contact for premium sports retailers across New Zealand. Partner with AU Key Accounts Teams where ANZ relationships are lead out of Australia

• NZ Field Team: Lead and coach the South Island Sales Representative & Tech/Community Specialist to deliver a unified brand experience.

Responsibilities

Strategic Market Leadership

• Define and execute the long-term commercial strategy for the New Zealand market in alignment with Oceania’s regional objectives.

• Identify and capitalize on premium growth opportunities, ensuring On’s footprint reflects its position as a premium performance brand.

Account Management & Sales Execution

• Lead the North Island sales operations, acting as the primary expert on the local account landscape.

• Build and maintain high-level relationships with key partners, utilizing business metrics to drive sell-in and sell-through performance.

• Deliver high-impact sales presentations and strategic business reviews to partners, leveraging data to influence buy-in.

Community & Brand Elevation

• Oversee the integration of sales, technical training, and community engagement to create a 360-degree brand experience.

• Drive the "eyes and ears" strategy, providing deep market insights to the broader Oceania team to influence product and marketing directions.

• Manage and execute local expos, participation events, and trade shows to foster a thriving local community.

People Leadership & Talent Development

• Lead, mentor, and manage the NZ field team.

• Own the full talent lifecycle for the NZ team, including hiring, performance management, and career development.

Success Measures

Strategic Market Leadership

• Achievement of NZ-specific revenue targets and premium growth percentages.

• Successful delivery of the 3-year NZ market growth strategy.

Account Management & Sales Execution

• Year-over-year increase in market share within existing doors and successful activation of strategic new doors.

• Accuracy of sales forecasting and sell-through rates for NZ accounts..

Community & Brand Elevation

• Qualitative assessment of brand sentiment and community growth within the NZ market.

• Successful execution of flagship community events and trade shows.

• Brand awareness.

People Leadership & Talent Development

• Engagement and retention scores of direct reports in the NZ field team.

• Successful onboarding and performance ramp-up of new hires.