Lead Product Designer

About Us
HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 2 million businesses, comprised of agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames.

Our People
With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.

Our Impact
As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 2 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.

We’re seeking a Lead Product Designer who can elevate our product experiences through vision, craft, and influence. You’ve spent 7+ years designing SaaS products, and you’re now ready to shape not just great interfaces—but great design culture. As a design leader, you’ll mentor other designers, partner deeply with PMs and engineers, and play a central role in defining our design direction. You’ll
connect high-level strategy to detailed execution and use both qualitative and quantitative insights to make confident design decisions.

Experience with AI-powered design tooling is mandatory. Applications without a folio will not be considered.

What We’re Looking For

- 7+ years of relevant design experience, with 2+ years in a leadership or mentorship capacity
- Proven record of delivering elegant, data-informed experiences across the full design lifecycle—research, IA, interaction design, visual design, prototyping, and testing
- Deep fluency in design systems, accessibility, and scalable design patterns
- Strong visual and interaction design craft—you care about hierarchy, layout, motion, and usability as much as strategy
- Experience designing for AI-driven or intelligent interfaces, including collaboration with ML and data teams
- Track record of influencing design direction at a system or platform level, not just at feature level
- Natural mentor—comfortable coaching Senior and Junior designers while promoting shared standards of excellence
- Strong facilitation skills: workshops, design critiques, and decision frameworks
- A portfolio that demonstrates systematic thinking and measurable product impact
- Excellent communication—able to simplify complex ideas for different audiences and advocate for design-led solutions
- Familiarity with front-end implementation constraints; ability to work closely with engineers to ship quality
- Committed to inclusive, accessible, and scalable design
- Passionate about improving team operations—processes, tools, and documentation

In This Role, You Will

- Lead design strategy and execution for one or more product pillars
- Drive design quality reviews and own standards for usability, accessibility, and design consistency
Mentor and grow the design team; provide thoughtful feedback and career guidance
Partner with PMs and Engineering to translate business goals into design roadmaps
- Influence the product vision through storytelling, data synthesis, and user empathy
- Contribute to and evolve our design system, ensuring cohesive experiences across surfaces and devices
- Define metrics for design quality and impact (usability scores, accessibility compliance, NPS, etc.)
- Create alignment between design and cross-functional teams through documentation, office hours, and design critiques
- Stay current on design trends, emerging tools, and industry best practices—bringing back actionable insights to the team

Must-Have Qualities

- Comfortable moving between strategy and hands-on design Skilled at balancing speed, detail, and scalability in design execution
- Strong storytelling and presentation skills—can persuade through clarity and evidence
- Deep curiosity about users, data, and design systems
- Empathy-driven leader who helps others grow and succeed
- Advocate for accessibility, inclusion, and ethical design
- Positive energy—able to energize teams and maintain momentum in ambiguity

Equal Employment Opportunity Information
The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.

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