LEAD MANAGER, DIGITAL PLATFORM ANALYTICS (Adobe Reports & Analytics)
VeredusDC
Posted: June 16, 2017
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Quick Summary
The LEAD MANAGER, DIGITAL PLATFORM ANALYTICS (Adobe Reports & Analytics) in Baltimore, MD is responsible for leading the charge on an initiative for the Target Program, utilizing analytics from websites on the customer experience to create tests to drive unique experience across all customers and potential customers visiting the pages.
Required Skills
Job Description
My client in Baltimore, MD is looking for a Manager to lead the charge on an initiative for the Target Program. This position would be working with Adobe Reports & Analytics in the Digital Marketing Division to run optimization test for 6 lines of business. Using analytics from websites on the customer experience to create tests to drive unique experience across all customers and potential customers visiting the pages.
Required Skills:
-Experience running optimization programs
-Analytics and Digital Target experience
-Adobe Reports and Analytics experience - Adobe Test and Targets, Adobe Cloud Marketing, Dynamic Tag Manager (DTM), Adobe Experience Manager, Adobe Work Bench / Insights
Nice to Have
Financial Industry experience
Understanding of Legal reviews and what test need to be run
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