Lead Generation Specialist
Confidential
Posted: January 30, 2026
Interested in this position?
Create a free account to apply with AI-powered matching
Required Skills
Job Description
We are looking for a Lead Generation Specialist to support demand generation through hands-on execution across SEO and paid acquisition channels. This role focuses on implementation, optimization, and performance tracking, working closely with marketing leadership to support pipeline growth.
This is a delivery-focused role. Clear ownership, follow-through, and measurable results matter.
KEY RESPONSIBILITIES
SEO Execution
Conduct keyword research based on assigned priorities
Implement on-page SEO improvements
Support technical SEO fixes within scope
Create SEO-focused content briefs
Track rankings, impressions, and organic performance
Paid Acquisition
Set up and manage paid search and paid social campaigns
Monitor budgets and pacing
Test ad copy and targeting variations
Coordinate with landing page and content teams
Demand Campaigns
Execute lead generation campaigns aligned with business goals
Support funnel experiments and conversion improvements
Ensure tracking and attribution are correctly set up
Reporting & Communication
Provide weekly performance updates
Share insights on what is working and what is not
Flag risks or blockers early
Maintain clear documentation of work
REQUIRED QUALIFICATIONS
Hands-on experience with SEO optimization and execution
Hands-on experience with paid acquisition platforms
Strong understanding of lead funnels and conversion tracking
Ability to work with performance data and metrics
Clear written communication skills
Strong attention to detail and follow-through
Experience: 3+ years
PREFERRED QUALIFICATIONS
Experience working in B2B or SaaS environments
Familiarity with analytics and reporting tools
Experience working with remote teams
SUCCESS IN THIS ROLE LOOKS LIKE
Consistent execution against assigned priorities
Clear visibility into lead performance and trends
Early identification of issues or blockers
Continuous improvement based on data and results