Integrated Marketing Associate Manager - Bumble Date

Bumble is looking for a detail-oriented and proactive Associate Manager to support the execution and smooth operation of marketing initiatives across the US. You will play a key role in keeping Bumble’s marketing engine running efficiently, supporting campaign planning, managing budgets and invoices, and ensuring seamless cross-functional alignment.

This role is ideal for someone who thrives in a fast-paced environment and has a passion for marketing processes, organization, and collaboration. You’ll help ensure that our marketing teams have the tools, systems, and support they need to deliver world-class campaigns that drive impact.

You’ll work closely with teams across Creative, Media, Partnerships, and Finance to manage workflows, track budgets, and optimize day-to-day operations for maximum efficiency.

What You'll Do:
Campaign & Cultural Marketing Support

• Support the development and rollout of integrated marketing campaigns that drive awareness and favorability for Bumble Date

• Bring a strong Gen Z lens to campaign planning, ensuring ideas feel culturally relevant and resonate with younger audiences

• Stay ahead of emerging trends, creators, and talent — proactively pitching timely, on-brand opportunities for Bumble to show up authentically

• Support the development and ongoing management of Bumble’s creator, influencer, and celebrity roster

• Identify and track up-and-coming talent that aligns with Bumble’s brand and Gen Z audiences

• Support execution of IRL brand events, including on-the-ground coordination and experience support

• Contribute to merchandise strategy, helping ensure products are culturally relevant, desirable, and aligned with Gen Z tastes

Marketing Operations & Project Management

• Support end-to-end marketing operations and project management across campaigns, ensuring timelines, deliverables, and approvals stay on track

• Manage shared team calendars and coordinate cross-functional alignment across stakeholders

• Coordinate cross-functional meetings, capturing clear notes, next steps, and ownership

• Maintain agendas and track action items for weekly agency and internal status meetings

• Help refine marketing processes and documentation to improve efficiency, clarity, and consistency

• Manage invoices end-to-end — collecting vendor details, submitting for approval, and tracking payment status

• Open and manage purchase orders (POs) to ensure accurate financial tracking and compliance

• Assist with budget tracking and reconciliation in partnership with Finance and internal stakeholders

• Support onboarding and coordination of new vendors and agency partners

Data, Insights & Optimization

• Gather and synthesize campaign performance data into clear weekly and monthly insights and recommendations

• Leverage AI tools to support research, reporting, and creative ideation while applying strong judgment and data responsibility

• Maintain ongoing category and competitive intelligence, identifying trends, whitespace, and opportunities for Bumble

About You:
This role is ideal for someone who finds satisfaction in bringing order to complexity and enjoys enabling creativity through process. You are a team player who loves making things run smoothly behind the scenes.

• 2+ years of professional experience in marketing operations, project coordination, or marketing administration, ideally within a fast-paced, creative environment

• Strong organizational and communication skills with a keen attention to detail

• Familiarity with invoicing systems, purchase order workflows, and budget tracking tools

• Experience managing multiple priorities and stakeholders with clarity and precision

• Comfort working across teams and time zones, with an emphasis on collaboration and follow-through

• Proficiency in Microsoft Excel or Google Sheets; familiarity with project management platforms

• A proactive mindset and ability to identify and resolve operational inefficiencies

• Passionate about organization, structure, and marketing excellence

• Strong believer in Bumble’s mission and brand values

• Proactive, dependable, and eager to learn

• Self-starter who takes ownership of tasks and sees them through to completion

• Detail-oriented, with a knack for improving systems and streamlining workflows
Thrives in dynamic, collaborative environments

• Excited to grow within marketing operations and contribute to a high-impact global brand

About Us
Bumble Inc. is the parent company of Bumble Date, BFF, and Badoo. The Bumble platform enables people to build healthy and equitable relationships, through Kind Connections. Founded by Whitney Wolfe Herd in 2014, Bumble was one of the first dating apps built with women at the center and connects people across dating (Bumble Date) and friendship (BFF). BFF is a friendship app where people in all stages of life can meet people nearby and create meaningful platonic connections and community based on shared interests. Badoo, which was founded in 2006, is one of the pioneers of web and mobile dating products.

AI Fluency
AI is important to us. We’re excited by people who are curious and experimental, and who think thoughtfully about how AI can amplify their impact and outcomes.
We encourage you to use AI responsibly as you prepare your application. Please don’t use it to fabricate experiences or answer questions live in interviews. We care deeply about authenticity and want to understand your real skills, judgment and voice, because building a meaningful, genuine connection with you matters to us.

Inclusion at Bumble Inc.
Bumble Inc. is an equal opportunity employer and we strongly encourage people of all ages, colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents, people with disabilities, and neurodivergent people to apply. We're happy to make any reasonable adjustments that will help you feel more confident throughout the process, please don't hesitate to let us know how we can help.
In your application, please feel free to note which pronouns you use (For example: she/her, he/him, they/them, etc).

AI in Bumble Inc. Hiring
At Bumble, we may use AI tools to support parts of our recruitment process — such as helping us record, transcribe, and summarize conversations, and supporting job alignment by comparing resumes and job descriptions to highlight skills and potential roles that may be a good match. These tools help us work more efficiently and stay focused on you during our conversations. Importantly, all hiring decisions are made by people. AI is used only to support our team’s efficiency and improve the candidate experience — not to evaluate or decide on your candidacy. Participation in AI-supported interviews and conversations is completely voluntary and will not impact your candidacy. If you’d prefer to opt out, simply let your recruiter or interviewer know at the start of a call, or anytime during the interview or conversation. Summaries and related data are retained only as long as needed in line with our internal data retention policies. If at any point you’d like a transcription or summary deleted, please contact your recruiter directly.
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