Influencer Marketing Manager (m/f/div)

Hybrid

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.

JOB PURPOSE

This role is part of our Growth Marketing team. We deliver end to end data driven campaigns which foster both creativity and performance. Our specialty is creative, digital communications that drive performance, boost brand awareness, and shift market share for our clients. Our team in Germany is the only agency that combines technology, creativity and data to really make our clients grow.

As an Influencer Marketing Manager, you act as the main point of contact and trusted sparring partner for both clients and influencers throughout the entire campaign lifecycle. You’re responsible for the implementation, management, and quality control of campaigns, making sure everything runs smoothly from start to finish.

You bring strong commercial insight and maintain clear oversight, enabling you to build and grow client portfolios effectively. You naturally keep the bigger picture in mind, know how to set priorities, and are comfortable juggling multiple workstreams at once. Planning, creating clear timelines, monitoring progress, and delivering on time are right up your alley - and tight deadlines don’t faze you. Instead, you proactively look for solutions and alternative options when challenges arise.

Strong project management skills are key in this role. You’re also responsible for creating evaluation and performance reports to assess campaign effectiveness and success. You’re solution-oriented, able to work independently, and confident tackling any challenges that come your way. With your extensive experience in the influencer marketing space, your insights are respected and valued by both clients and internal teams alike.

WHAT YOU’LL DO:

• You will expertly manage several influencer campaigns simultaneously on an independent basis;

• You implement and manage projects, where you focus on client satisfaction and KPI-based outcome;

• You identify and maintain contact with influencers, negotiate competitive rates, and draw up agreements;

• You ensure good guidance for both the client and the influencers during the entire process, for both, you are the point of contact and the sparring partner during the collaboration;

• You monitor performance by tracking and analyzing campaign results, writing detailed evaluation reports, and creating concrete recommendations to elevate the clients' influencer marketing;

• You ensure client happiness and campaigns that you can really be proud of.

WHAT YOU BRING:

• Relevant amount of demonstrable work experience within influencer marketing;

• Great affinity with influencer marketing and social media. You are familiar with channels such as Meta, TikTok, YouTube, Pinterest, and Twitch and always stay up to date with the latest trends;

• Experience in managing influencer campaigns in a dynamic and fast-paced environment with a wide range of objectives and KPIs;

• The ability to quickly adapt and learn a new skill as needed for a project;

• Strong communication skills;

• C1/C2 German and English language required; both verbally and in writing;

• Strong data and analytical skills to establish KPIs, interpret results, anticipate challenges, and constitute solutions;

• Awareness of the latest trends within influencer marketing & social media, good relationships with influencers, and platform updates.

WE OFFER

• Flexible hybrid working policy (1-2 days at the office, depending on location);

• Company pension scheme;

• Lease bike options / JobRad and 25% subsidy for the Deutschlandticket.

• Occasional breakfast/lunch at the office, Smoothie Tuesdays.

• €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/ or public transport

• Future Bens - Exclusive access to sustainable, healthy products at attractive deals.

• Stay happy and healthy with a contribution to your health through the OpenUp platform.

• Social events, plenty of opportunities to connect with colleagues through organised activities and celebrations.

• A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.

• Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!

• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.

• Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.

WHY DEPT®?

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.

At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

DIVERSITY, EQUITY & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.