influencer marketing consultant

Weekday AI

India Remote permanent

Posted: April 23, 2026

Quick Summary

We are seeking an experienced Influencer Marketing Specialist to lead end-to-end influencer strategy and execution for high-impact beauty campaigns spanning makeup and dermatology segments in India. The ideal candidate will have expertise in building and scaling creator ecosystems across diverse regions, leveraging micro and macro influencers to drive brand awareness, engagement, and conversions.

Job Description

This role is for one of the Weekday's clients

Salary range: Rs 100000 - Rs 300000 (ie INR 1-3 LPA)

Min Experience: 1 years

Location: India

JobType: full-time

We are looking for a dynamic Influencer Marketing Specialist to lead end-to-end influencer strategy and execution for high-impact beauty campaigns spanning makeup and dermatology segments. This role focuses on building and scaling a diverse creator ecosystem across India, leveraging micro and macro influencers to drive brand awareness, engagement, and conversions. You will play a key role in shaping campaign narratives, managing creator relationships, and ensuring high-quality content delivery aligned with brand goals. The ideal candidate is both creative and data-driven, with a strong understanding of regional audiences and the ability to execute campaigns at scale.

Requirements:
Key Responsibilities

• Develop and execute end-to-end influencer marketing strategies across beauty and skincare categories
• Build and manage a strong network of micro, macro, and regional creators across India
• Identify and onboard relevant influencers aligned with campaign objectives and target audiences
• Collaborate with agencies and internal teams to ensure smooth campaign execution
• Review and approve influencer content to maintain quality and brand consistency
• Drive regional storytelling by adapting campaigns to different languages and audience nuances
• Track and analyze campaign performance including reach, engagement, and conversions
• Optimize campaigns based on insights and performance metrics
• Manage timelines, deliverables, and communication across multiple campaigns

What Makes You a Great Fit

• 1–2 years of hands-on experience in influencer marketing, especially in beauty, UGC, or dermatology campaigns
• Strong network of influencers across multiple regions in India
• Good understanding of micro and macro influencer ecosystems
• Ability to balance strategy with execution in fast-paced environments
• Strong knowledge of regional content trends, language, and audience behavior
• Excellent communication and relationship management skills
• Data-driven mindset with the ability to track and optimize campaign performance
• Attention to detail in content review and campaign coordination
• Passion for beauty, skincare, and digital content trends

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