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Implementation & Activation Manager

Wppmedia

Melbourne, Australia (Melbourne) permanent

Posted: March 2, 2026

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Quick Summary

Implementation & Activation Manager (Traditional Media Buying) at WPP, Melbourne, Australia

Job Description

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Implementation & Activation Manager
(Traditional Media Buying)

About WPP and Wavemaker: WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: o Be Extraordinary by Leading Collectively to Inspire transformational Creativity. o Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. o Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. A Leading WPP Media Brand, Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.

The Role The Implementation & Activation Manager is a critical role, over-seeing activation of client campaigns to ensuring best-in-class delivery for clients consistently, whilst also shaping effective, efficient, creative, and future facing implementation plans and media schedules for clients, to deliver business growth.

Your Primary Responsibilities:

• Cultivate strong, trusted relationships with clients at an intermediate level, as it relates to implementation planning & activation.

• Proactively recommend tactics and opportunities that resolve client challenges and objectives.

• Brings innovation and creativity to the table, leveraging insights from across the market.

• Confident in your knowledge of media planning principles (e.g., scheduling, flighting, recency, effective reach theories, seasonality, market prioritisation, roles of all communication channels) and strong ability to utilise proprietary and industry tools to enhance and support planned recommendation.

• Contribute to great teamwork with a supportive and positive can-do attitude.

• Motivate and empower direct reports to achieve individual, team and organisational goals.

What Makes You Great:

• Passion for our industry, with relevant technical and people leadership experience. Strong, up to date, media landscape knowledge (confidently able to articulate macro consumer trends and the challenges and opportunities they bring).

• Attention to detail.

• Problem solving mentality.

• Clear communicator, with strong presentation skills.

• Demonstrates well developed negotiation and implementation planning skills.

• Results driven with the ability to identify and clearly articulate what's working and why.

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. At WPP Media, we strongly encourage you to apply if you’re interested: we'd love to know how you can positively impact our team with your experience!

Apply now and share your CV via the link!

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