Head of Storytelling

About the team

Miro’s Corporate Marketing team is responsible for Miro’s story and expressing it through brand communications, content, events and customer experiences. We are responsible for shaping and sharing Miro’s core story with the world – from critical influencers to our enterprise customers, through to our users.

About the role

We're seeking an experienced Head of Storytelling to develop and lead Miro’s integrated Marketing and Communications strategy globally. In this senior role, you'll own the narrative and create the vision for how we communicate and elevate Miro's brand through content, brand activations, social media, partnerships and communications. This role requires a unique blend of strategic vision, creative thinking, and operational excellence to build a world-class Storytelling team that drives business impact through compelling messaging and effective channel management.

What you’ll do

• Develop and own Miro’s global Marketing & Communications strategy aligned with our business objectives and marketing goals

• Lead the evolution of Miro's brand narrative as we expand our product portfolio

• Build and manage high-performing teams across Brand Marketing, Content, Social Media, PR, and Influencer Marketing

• Create comprehensive communications playbooks and standards to ensure consistent brand experiences across channels and regions

• Drive the content strategy and editorial calendar across owned and earned media

• Oversee public relations efforts, including media relations, thought leadership, and crisis communications

• Develop metrics frameworks to measure communications effectiveness and drive continuous improvement

• Manage global marketing communications budgets with a focus on maximizing impact while increasing efficiency

What you’ll need

• 10+ years of experience in marketing communications, with at least 5 years in leadership roles

• Proven track record developing and executing integrated marketing strategies in B2B SaaS environments

• Experience leading communications through company transitions (e.g., multi-product evolution, repositioning)

• Outstanding leadership and communication skills across diverse international stakeholders

• Strong strategic thinking abilities combined with operational excellence

• Experience building and managing high-performing, distributed marketing teams

• Deep expertise in content strategy, brand management, social media, PR, and influencer marketing

• Data-driven approach to measuring communications effectiveness and ROI

What's in it for you

• Competitive equity package

• Lunch, snacks and drinks provided in the office

• Wellbeing benefit and WFH equipment allowance

• Annual learning and development allowance to grow your skills and career

• Opportunity to work for a globally diverse team

The reasonably estimated salary range is specific to New York and may not be applicable to other locations. Final compensation and total package components will be based on individual factors such as the candidate's skills, qualifications, and experience. The range for this role is:

New York salary range
$220,000—$275,000 USD

About Miro

Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 100M users and 250,000 companies collaborate in the Innovation Workspace. Miro was founded in 2011 and currently has more than 1,600 employees in 13 hubs around the world.

We are a team of dreamers. We look for individuals who dream big, work hard, and above all stay humble. Collaboration is at the heart of what we do and through our work together we hope to create a supportive, welcoming, and innovative environment. We strive to play as a team to win the world and create a better version of ourselves every day. If this sounds like something that excites you, we want to hear from you!

Check out more about life at Miro:

• Youtube: https://www.youtube.com/@lifeatmiro

• Blog: https://miro.com/careers/life-at-miro/all/

• Instagram: https://www.instagram.com/mirohq/

At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences. Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. Diversity invites all talent with different demography, identities and styles to step in, and inclusion invites them to step closer together. Every day, we are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences.

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