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Head of Sales (English)

Smallpdf

Europe (CET +/- 1h) Remote permanent

Posted: October 6, 2025

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Quick Summary

The Head of Sales is responsible for leading the sales team and driving revenue growth, with a focus on building strong relationships with key clients and partners.

Job Description

Our Mission

Pdftools is on a mission to help people and businesses share documents with confidence and security – today and in the future! In over 70 countries, more than 1,000 customers rely on our PDF technology to support their business-critical processes.

As a pioneer in the PDF industry since 1994, we have significantly contributed to the development of the PDF standard as we know it today. We enable our customers to conduct business efficiently with a wide range of software solutions and developer components – solutions they can trust. Developed in Switzerland, with precision and passion.

We are proud of our inclusive, supportive, and at the same time ambitious company culture, which provides you with the opportunity to further develop your career.

Our team consists of experienced experts in PDF technology. We are highly customer-focused and made up of dedicated team members from Product, Engineering, Marketing, Sales, and more! Together we share a common set of values, which we also look for in new team members:

• We love solving problems

• We put the team before the individual

• Continuous learning and improvement

• We take ownership

• We focus on what matters

Join our mission to empower people and businesses to share documents with confidence and security – today and in the future!

About the role

As Head of Sales, you will be responsible for our global sales strategies and operations. Your main focus will be on excellent execution – ensuring that we provide our diverse customer base with a seamless and powerful sales experience. Beyond operational responsibilities, you will influence company strategy by bringing in market and customer feedback and working closely with Product, Growth, and Technology teams.

This is not your average sales role – we are looking for someone with Enterprise Sales experience who thrives in a dynamic environment, thinks both strategically and operationally, and leads by example. You will orchestrate the entire sales process, coach the team, and bring fresh perspectives to best serve our customers – from individual developers to large government organizations.

Your Responsibilities

Strategic

• Build and maintain relationships with resellers and integrators.

• Collaborate with other departments to analyze market signals and influence company decisions on pricing, positioning, and go-to-market (GTM) strategies.

• Use customer and market data to optimize GTM strategy, including resource allocation and geographic focus.

Tactical

• Lead and continuously improve the end-to-end sales process, including automation, material creation, and team development.

• Coordinate the entire sales experience in close collaboration with Growth, Product, and Tech teams.

• Lead the Customer Success team, identify upselling potential and additional use cases beyond contract renewals.

• Plan and allocate resources for upselling and renewal priorities based on data analysis.

• Measure and optimize sales processes daily based on customer and team feedback.

Operational

• Manage the entire sales pipeline, test and implement new sales tactics to drive growth.

• Collaborate closely with key stakeholders in customer organizations to deliver tailored enterprise solutions.

• Build deep product expertise to act as a trusted advisor for customers.

• Represent the company at industry events to build a network of partners and potential customers.

• Coach and mentor the team with hands-on support and weekly guidance.

Who We’re Looking For

• 8+ years of sales experience, with at least 3+ years in a leadership role (ideally in SaaS or technology).

• Fluent in professional German (both written and spoken).

• Proven Enterprise Sales experience with a diverse customer base – from developers to government organizations.

• Successful track record in developing and implementing sales strategies and scaling sales operations.

• Experience leading Customer Success or Sales teams, focusing on upselling, customer retention, and excellent customer experience.

• Strong product knowledge and ability to represent the product confidently to customers.

• Ability to collaborate across departments to share valuable market insights.

• Proactive, data-driven decision-making and continuous optimization of sales performance.

Important note: we are looking to hire someone who will be located and registered in Switzerland. This means you are either already located in Switzerland or are willing to relocate to Switzerland. The company does not offer visa support for this particular position.

Why Pdftools

🌍 Influence the way over 1,000 world leading organizations handle PDF workflows every day. Push boundaries and iterate quickly to discover new solutions.
💻 Flexible, hybrid work model – with regular team meetings to strengthen team spirit.
🏝️ 30 vacation days – yes, you read that right!
🐶 Don’t leave your four-legged friends at home – Our offices are pet-friendly.
👶 16 weeks parental leave—100% of your salary—for all new parents
🧳 Sabbatical opportunities after 2 years with the company.
📚 CHF 2,000 annual training budget, including extra leave for courses or training.
🤓 Internal knowledge sharing & external coaching to further develop your professional and social skills.
🥧 Opportunity to participate in the PSOP - Phantom Stock Option Plan (terms & conditions apply).

Note: our corporate language is English, please submit your application and resume in English as not everyone in the hiring team is fluent in German.

Pdftools is an equal opportunity employer. We believe in diversity and inclusion. We do not tolerate discrimination. We support a safe and respectful environment where everyone thrives.

By submitting your application, you allow Pdftools to handle and store your data.

Pdftools does not seek or accept unsolicited applications or CVs from recruitment agencies. We will not pay fees or commissions without a written contract that covers such arrangements.

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