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Head of Promotions E-commerce (All Genders)

ZooplusSE

Munich, , Germany Hybrid permanent

Posted: April 28, 2026

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Quick Summary

As a Head of Promotions E-commerce, you will be responsible for developing and implementing effective promotions strategies to drive sales growth and increase customer engagement.

Job Description

With over 25 years’ experience, plus the same enormous passion and ambition we had on day-one, we’re trailblazers in the pet e-commerce industry. Our solutions make over 12 million customers genuinely happier – and that’s something we really care about. We work together to continually adapt; embracing change and the challenges it brings so that we can keep doing better. Join us and discover a place where your potential meets your passion for pets. That’s the power of plus.

Promotions are one of the most powerful commercial levers in European pet e-commerce — and at zooplus and they're ready for their next chapter. We're looking for a senior leader to take ownership of our entire promotional engine: the strategy, the team, the tooling, the alignment of multiple teams, and the P&L impact. You'll be entrusted to build a Center of Excellence from a strong existing foundation, shaping how we invest promotional spend across markets.

This isn't a maintenance role. You'll define the governance framework, drive new ways of working, and sit at the intersection of vendor management, category, marketing, pricing, product, and finance. You'll have a direct line to commercial leadership and the mandate to reshape how promotions work here.

What you will own

• The promotional strategy, planning and measurement - ensuring close alignment with central and market teams on driving effectiveness and efficiency
• A governance framework with clear guardrails, performance KPIs, and decision rights - replacing ambiguity with structure
• The relationship between promotion and pricing - driving toward integrated net price management
• Cross-functional alignment with Vendor Management, Category, CRM, Marketing, and Finance - you're the connective tissue that makes promo spend coherent
• Partnership with Product and Engineering on capability buildout, automation, and tooling that keeps pace with our ambition
• Validation, execution, and compliance processes - ensuring operational excellence doesn't lag behind strategic vision
• A team of promotion experts, with the explicit goal of scaling into a best-in-class Center of Excellence for Promotions

• You've spent 10+ years within e-commerce, revenue management, or commercial strategy - likely in pricing or promotional efficiency or analytics
• You think in commercial terms instinctively: P&L, ROI, elasticity, incrementality, growth
• You understand how CRM, paid media, and digital marketing levers interact with promotions
• You've built or scaled cross-functional teams and know how to attract and develop strong people 
• You are able to navigate across data and leverage analytics to make decisions - SQL a plus
• You are a confident operator in ambiguity - responding effectively to multiple directions, stakeholder needs and a dynamic and international environment
• You have earned trust at senior stakeholder level through sharp analysis, high reliability, and credible commercial judgement
• You are fluent in English - German a plus 

Headquartered in Munich, with offices across Madrid, Krakow, Wroclaw, London and Vienna, we collaborate because we genuinely love working together - so you’ll be at the heart of an incredible, multinational team. We trust each other to get the job done, which means you’ll benefit from hybrid working, spending 60% of your time in the office and 40% at home. There’s an option to work for 20 days abroad in approved countries too.

Add to that development opportunities that help you to shape your own career path, excellent training and support, wellbeing offers, subsidised transport or bike leasing, plus 20% discount across all our products, and you’ll begin to get a sense of what sets us apart. Find out more about the specific benefits at your local office in our blog posts.

At zooplus, we believe in equal opportunity and support everyone to fulfil their potential. We recognise the power of listening and learning from each other and embrace diversity and inclusion of all.

#LI-Hybrid

zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.

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