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GTM Strategy & Operations Senior Associate

Faire

San Francisco, CA Hybrid permanent

Posted: December 4, 2025

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Job Description

About Faire

Faire is an online wholesale marketplace built on the belief that the future is local — independent retailers around the globe are doing more revenue than Walmart and Amazon combined, but individually, they are small compared to these massive entities. At Faire, we're using the power of tech, data, and machine learning to connect this thriving community of entrepreneurs across the globe. Picture your favorite boutique in town — we help them discover the best products from around the world to sell in their stores. With the right tools and insights, we believe that we can level the playing field so that small businesses everywhere can compete with these big box and e-commerce giants.

By supporting the growth of independent businesses, Faire is driving positive economic impact in local communities, globally. We’re looking for smart, resourceful and passionate people to join us as we power the shop local movement. If you believe in community, come join ours.

About this role

This is an opportunity to define and build our brand acquisition and growth strategy. You’ll lead critical projects end-to-end across analytical deep dives, strategic planning, new growth opportunity identification, and implementation. This is a high visibility role expected to regularly present performance, new insights, and recommendations to Faire’s go-to-market and core leadership.

In this role, you'll operate as an individual contributor with heavy influence in a fast-paced, highly collaborative, and data rigorous environment. You’ll work closely with cross-functional partners to bring to life new strategies to help our brand partners unlock their full potential on Faire!

What you’ll do

• Develop, refine, and execute on go-to-market strategies

• Drive ongoing sales operations such as brand targeting and sales goaling

• Monitor business performance and sales productivity by building reports and KPI dashboards and partnering with sales leadership to generate new insights and action on areas of opportunity

• Structure complex and ambiguous strategic questions by developing hypotheses and completing in-depth analyses to translate data into meaningful insights

• Present your findings and recommendations and discuss their implications with leadership

• Develop operational processes and fill gaps to translate your recommendations into reality, often in collaboration with other teams such as Sales, Systems, Program Management, Product, Marketing, and other operational functions

Qualifications

• A Bachelor’s degree and 4+ years of experience in consulting and/or business operations at a high growth startup and/or marketplace business

• You are highly analytical and data-driven. You can complete complex analyses, define critical metrics, size opportunity areas, and measure and report on performance across the business. You enjoy analytical work and rolling up your sleeves to get to the right answer

• You have the ability to both lead through influence and execute extremely well

• You have strong communication skills and the ability to synthesize at the right altitude

• You can think across multiple dimensions of a business and P&L and can work cross-functionally to deliver results

• Ability to flex between analytical, strategic and operational aspects of the job

• You want to work in a fast-paced environment with constant change

• Knowledge of SQL preferred

Salary Range

San Francisco: the pay range for this role is $129,000 to $177,000 per year.

This role will also be eligible for equity and benefits. Actual base pay will be determined based on permissible factors such as transferable skills, work experience, market demands, and primary work location. The base pay range provided is subject to change and may be modified in the future.

Hybrid Faire employees currently go into the office 2 days per week on Tuesdays and Thursdays. Effective starting in January 2026, employees will be expected to go into the office on a third flex day of their choosing (Monday, Wednesday, or Friday). Additionally, hybrid in-office roles will have the flexibility to work remotely up to 4 weeks per year. Specific Workplace and Information Technology positions may require onsite attendance 5 days per week as will be indicated in the job posting.

Applications for this position will be accepted for a minimum of 30 days from the posting date.

Why you’ll love working at Faire

• We are entrepreneurs: Faire is being built for entrepreneurs, by entrepreneurs. We believe entrepreneurship is a calling and our mission is to empower entrepreneurs to chase their dreams. Every member of our team is taking part in the founding process.

• We are using technology and data to level the playing field: We are leveraging the power of product innovation and machine learning to connect brands and boutiques from all over the world, building a growing community of more than 350,000 small business owners.

• We build products our customers love: Everything we do is ultimately in the service of helping our customers grow their business because our goal is to grow the pie - not steal a piece from it. Running a small business is hard work, but using Faire makes it easy.

• We are curious and resourceful: Inquisitive by default, we explore every possibility, test every assumption, and develop creative solutions to the challenges at hand. We lead with curiosity and data in our decision making, and reason from a first principles mentality.

Faire was founded in 2017 by a team of early product and engineering leads from Square. We’re backed by some of the top investors in retail and tech including: Y Combinator, Lightspeed Venture Partners, Forerunner Ventures, Khosla Ventures, Sequoia Capital, Founders Fund, and DST Global. We have headquarters in San Francisco and Kitchener-Waterloo, and a global employee presence across offices in Toronto, London, and New York. To learn more about Faire and our customers, you can read more on our blog.

Faire provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression.

Faire is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process. We will work with all applicants to accommodate their individual accessibility needs. To request reasonable accommodation, please fill out our Accommodation Request Form (https://bit.ly/faire-form)

Privacy

For information about the type of personal data Faire collects from applicants, as well as your choices regarding the data collected about you, please visit Faire’s Privacy Notice (https://www.faire.com/privacy)

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