GTM Enablement Manager

HiveMQ is the Industrial AI Platform helping enterprises move from connected devices to intelligent operations. Built on the MQTT standard and a distributed edge-to-cloud architecture, HiveMQ connects and governs industrial data in real time, enabling global leaders like Audi, BMW, Eli Lilly, and Siemens to operationalize AI and drive innovation at scale.

At HiveMQ, our culture is Effortless → Empowered → Relentless. We make the complex simple, act with confidence and ownership, and never stop pushing the boundaries of what’s possible. Join us to power the future of intelligent industry.

HiveMQ’s Vision for this role

The GTM Enablement Manager sits at the center of HiveMQ’s revenue engine, turning our GTM strategy into the tools, training, and operating rhythm that AEs, SDRs, SEs, CS, and partners use every day with customers. This role owns the end‑to‑end enablement motion for GTM: building and running onboarding and certifications, driving ongoing enablement programs, and making sure our GTM tech stack (Gong, Glean, WorkRamp, Dock, CPQ, etc.) feels like a “paved road” for the field rather than a set of disconnected tools.

As HiveMQ evolves from “MQTT broker vendor” to the industrial AI backbone for manufacturing, energy, and data centers, this role ensures our field can confidently tell that story, execute our Sales Process, and adopt new pricing, product, and partner motions with clarity and consistency.

Who are you?

The ideal candidate for this job should have most of the following:

• Experience in revenue enablement, sales enablement, ops or closely related roles supporting AEs/SDRs/SEs in complex, multi‑stakeholder deals….or you’ve been a seller yourself.

• Program and project ownership from design through execution: you have built and run multi‑week onboarding programs, recurring enablement series, GTM All‑Hands–style forums, with clear timelines, stakeholders, and success criteria.

• Strong GTM systems and tooling fluency: hands‑on experience enabling sellers on how to turn a tech stack into their competitive advantage.

• Excellent facilitation and communication skills: comfortable running live training for global GTM teams, partnering with subject‑matter experts to craft story‑driven content (not just feature lists), and writing clear, structured documentation, playbooks, and internal communications.

• Data‑driven and outcome‑oriented mindset: you define and track enablement metrics (attendance, completion, certification scores, content usage) and can connect them to business outcomes such as ramp time, win rate, pipeline quality, and sales process adherence.

• High crossfunctional collaboration: a track record of working closely with Sales Leadership, SDR/BDR, SE, CS, Product Marketing, Product, RevOps, Legal, Channel, and People teams to translate strategy, product, and process changes into field‑ready enablement plans.

You might also have:

• Experience enabling AI‑assisted GTM workflows (e.g., Glean, Gong AI, or similar), and a point of view on how to embed AI into rep workflows for research, discovery prep, follow‑up, and content creation.

• Background in complex, technical domains, with comfort translating deeply technical concepts into value‑focused talk tracks for GTM teams.

• Prior quota‑carrying or field experience (e.g., as an AE, SDR, SE, or CS) that gives you empathy for the realities of pipeline generation, deal cycles, and customer conversations.

• Global / remote‑first experience, supporting distributed teams across regions and time zones with a mix of live, async, and self‑serve enablement approaches.

EXCERPT FROM OUR CUSTOMER LIST

https://www.hivemq.com/customers/

Informations about our job advertisements

Job advertisements of HiveMQ GmbH are always directed at female, male and various applicants, regardless of age, gender, religion, sexual identity, disability, race, ethnic origin, world view, etc. The selection of a candidate is exclusively based on qualifications. For organisational reasons, we cannot return application documents and cannot reimburse any expenses that you incur during the application process.