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GTM Enablement Coach

Avetta

Lehi, Utah, United States (Dallas, TX, Houston, TX, Lehi, UT) permanent

Posted: January 20, 2026

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Job Description

SUMMARY
We are seeking a dynamic and experienced GTM Enablement Coach to join our Revenue Enablement team and drive Client Success (CS) excellence.

The GTM Enablement Coach will work closely with front-line CS leaders, individual CSMs, and new hires to enhance their skills, improve performance, and achieve client satisfaction with a strategic focus on retention—ensuring >=90% GRR. This role combines competency analysis, tailored skills training, role-playing, and ongoing 1:1 coaching to empower CS teams to reach their full potential.

A key focus will be on coaching CS teams in structured value realization for clients, and to enable more strategic, consultative, and effective conversations that maximize customer value.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Collaborate with CS leaders and individual sellers to identify skill gaps and developmental needs through competency assessments.

• Develop and deliver targeted training sessions, workshops, and materials focused on best practice, value-based success strategies, and product roadmap delivery.

• Partner cross‑functionally with Product to turn roadmap/NPIs into CSM readiness and client adoption—co‑create enablement assets (playbooks, talk tracks), deliver training and certification on new capabilities, and orchestrate client communications that drive measurable lifts in feature adoption and active usage across CSM books of business.

• Utilize role-playing exercises regularly to reinforce key skills, build confidence, and simulate real CS scenarios for more effective learning.

• Provide personalized, ongoing coaching to reinforce the application of these methodologies, ensuring reps can confidently navigate complex customer relationships and articulate value.

• Support CS onboarding by executing onboarding programs and ensuring new hires are equipped with the necessary tools and knowledge to apply CS methodologies from day one.

• Track and analyze performance metrics to measure the effectiveness of training and coaching initiatives, with a focus on >=90% GRR—and adjusting approaches as needed.

• Foster a culture of continuous improvement by encouraging feedback, self-development, peer learning, and realistic role-play scenarios within the team.

• Partner with CS leadership to ensure enablement activities align with strategic sales processes and revenue objectives.

• Provide coaching guidance to CS leaders to reinforce desired behaviors.

• Stay current on enablement best practices, industry trends, and techniques related to Customer Success to bring innovative approaches to the team.

IDEAL EXPERIENCE, EDUCATION & TRAINING:

• Proven experience as a trainer, coach, or enablement professional, with practical knowledge of Customer Success methodologies.

• Demonstrated success in coaching and developing CS teams, especially in complex environments.

• Strong facilitation and role-playing skills to reinforce learning and develop new CSM behaviors.

• Excellent communication, presentation, and interpersonal skills.

• Analytical mindset with experience in measuring performance and coaching impact.

• Ability to adapt coaching and training approaches based on individual and team needs.

• Experience in onboarding and new hire training is highly preferred.

• A proactive, motivating, and energetic personality passionate about developing CSM talent and achieving growth targets.

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