Growth Marketing Lead
Kerneldao
Posted: January 28, 2026
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Job Description
Job Overview:
We're now looking for a Growth Marketing Lead to shape the next wave of growth and TVL expansion.
Key Responsibilities:
• 3 - 5+ years in token marketing, DeFi marketing, or Web3 growth roles.
• Deep understanding of tokenomics, staking, validator incentives, and crypto-native user behavior.
• Proven track record in TVL growth, performance marketing, and crypto acquisition funnels.
• Hands-on experience managing KOL/alpha community relationships and paid campaigns
• Strong analytical mindset with ability to make data-driven decisions
• Excellent storytelling, communication, and project management skills
• Comfortable working in fast-moving, async, remote-first environments
• Passion for decentralization and KernelDAO’s mission.
Qualifications:
• Previous experience in a token marketing role at a top-tier DeFi or LRT project
• Familiarity with restaking, liquid staking, validator coordination, and modular infrastructure
• Experience leading growth experiments and performance marketing with high capital efficiency