Group Account Supervisor, Digital

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.

The AbbVie Ad Agency Group Account Supervisor is a key cross-functional member of the franchise facing team responsible for leading the development of US and Global Healthcare Professional and Consumer marketing campaigns and tactics, with an emphasis on engagement (strategic and operations) for digital initiatives including website, email, banner ads and emerging marketing tools. This role has responsibility for defining the objectives, strategies and long-range plans for creating engaging digital and traditional programs that deliver brand messages to their target audiences. This role provides leadership on the account team, working closely with digital team members and their leaders to guide account supervisors and project managers, and holds indirect financial responsibility for campaign and project budgets. Role reports to the Associate Director Account Group. 

As a member of the Therapeutics Analytics & Operations (TA&O) organization supporting our brand franchises, the Group Account Supervisor is the subject matter expert, evangelist and marketing point of contact for assigned AbbVie brands and is responsible for leading and partnering with multiple internal brand teams, cross functional team members and external agency partners to align on campaign scope and deliverables. This includes working closely with digital, technology, and creative teams to ideate, scope, plan, project manage, and execute digital initiatives. This role manages the strategic and tactical execution of campaigns throughout their lifecycle, with emphasis on account planning, digital project management, and business growth across brand and digital channels. Responsibilities include developing and maintaining brand team relationships, analyzing market dynamics and competitor moves, identifying opportunities for improvement, and overseeing annual forecasting and monthly spend reconciliation. 

This role is also accountable for bringing expertise and leadership support to advance the AbbVie Ad Agency’s continually growing US and Global digital footprint including website development, email campaigns, digital banner ads, and implementation of AI tools to drive value with our marketing partners.   

This is a hybrid position and requires the ability to commute to our Mettawa, IL office on Tuesday, Wednesday, and Thursday. 

Key Responsibilities: 

• Collaborate with Marketing Directors and other key stakeholders to build, manage, and execute marketing communication plans, with specific attention to digital tactics, to achieve business objectives and goals. 
• Lead the definition, scoping, and implementation of marketing strategies, objectives, messaging and tactics including digital initiatives such as websites, email, display/banner ads, SEO/SEM metrics and utilization of emerging technology platforms. 
• Manage the tactical development business processes and digital marketing inputs from inception to delivery, growth, and eventual retirement.  
• Work closely with brand marketing, agency partners, digital, and technical teams, and other cross functional team members to ensure that value propositions, messaging and marketing activities align to the brand story across digital and traditional channels. 
• Collaborate effectively in a matrixed environment with Brand Marketing, Market Research, Analytics, Business Technology Solutions (BTS), Medical/Regulatory/Legal, External Agencies and other integrated business partners. 
• Maintain an “expert level” understanding of the Agency Workflow Process including digital project workflows such as website launches, email deployment, and banner production.  
• Leads scoping and project management of digital initiatives, estimating timeline, resources and digital requirement.  
• Demonstrate creative thinking and problem-solving skills by addressing challenges with compliant solutions, while fostering teamwork and a unified purpose to drive initiatives forward. 

Competencies: 

• Digital mindset, with the ability to interface with digital and technology teams. 
• Demonstrated project management experience with digital marketing initiatives (e.g., websites, email, banners, AI marketing tools). 
• Ability to take a holistic view across an account to analyze tactics, progress, and results including digital campaigns  
• Strong relationship and communication skills to grow and maintain both digital and traditional business. 
• Ability to lead independent initiatives without day-to-day supervision. 
• Able to prioritize and gracefully manage competing priorities to ensure deadlines are met. 
• Collaborative nature and ability to influence and guide cross-functional stakeholders.  
• Exceptional functional knowledge of and expertise in the pharmaceutical market. 
• Acumen for leading multiple initiatives simultaneously. 
• Inquisitive, strong analytical/creative skills, with the ability to infer and apply learnings. 
• Excellent verbal and written communication skills.  
• Attention to detail and follow-through on execution. 
• Ability to relate well to others, active listening skills, and exhibiting patience. 
• Strong project management abilities and critical work tool experience, including Microsoft Office Suite, Veeva and Kantata. 

• Bachelor’s Degree in Business or Marketing. 
• 7+ years of ad agency account leadership experience. 
• Pharmaceutical industry experience required with demonstrated success in leading digital initiatives. 
• People leadership experience, including managing cross-functional teams and/or external partners through large projects or initiatives. 
• A strategic mindset that can balance immediate requirements with a long-term vision. 
• Demonstrated progressively increasing responsibility in leading large, complex marketing campaigns  
• Proven track record of managing successful pharmaceutical product launches. 
• Outstanding communicator and comfortable interacting with a diverse group of marketing and creative individuals. 
• Strong collaboration and interpersonal skills to be effective managing through a highly matrixed organization. 

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: 

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
• This job is eligible to participate in our short-term incentive programs. 

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. 

 

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

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