Graphic Designer
Pavago
Posted: May 4, 2026
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Required Skills
Job Description
Graphic Designer (Brand, Social Media, Ads & Campaigns) – Remote | U.S. Hours
Position Type: Full-Time, Remote
Working Hours: U.S. Client Business Hours (flexibility for deadlines & revisions)
About the Role
We’re hiring a Graphic Designer who can do more than just “make things look good.”
You’ll be responsible for creating high-performing visual assets across social media, ads, web, and print — ensuring everything is on-brand, conversion-focused, and visually compelling.
This role is ideal for someone who understands that:
👉 Design = communication + performance + brand consistency
What You’ll Own
Brand Identity & Consistency
• Develop and maintain brand systems:
• Logos
• Typography
• Color palettes
• Visual guidelines
• Ensure consistency across all platforms (social, web, print, ads)
Marketing & Campaign Design (Core Focus)
• Design high-quality assets for:
• Social media posts (Instagram, LinkedIn, Facebook)
• Paid ads (Meta, Google Display)
• Email campaigns
• Presentations & sales decks
• Create print collateral:
• Brochures
• Flyers
• Posters
• Collaborate with marketing to support:
• Campaigns
• Events
• Webinars
Digital Design & Web Assets
• Design:
• Web banners
• Landing page visuals
• Ad creatives
• Optimize designs for:
• Mobile
• Desktop
• Social platforms
• Support website updates and visual refreshes
Motion & Multimedia (Bonus)
• Create:
• GIFs
• Simple animations
• Motion graphics using Adobe After Effects
• Edit basic video or campaign visuals
Tools & Design Stack
• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign
• Figma
• Canva
Collaboration & Workflow
• Work with marketing, product, and sales teams
• Translate ideas into clean, effective visual assets
• Incorporate feedback quickly and efficiently
• Manage multiple design requests simultaneously
File Management & Delivery
• Deliver assets in multiple formats:
• AI, PSD, PNG, PDF
• Maintain organized design libraries and templates
• Ensure files are scalable and reusable
What Makes You a Strong Fit
• You think beyond visuals → you design for outcomes (CTR, engagement, conversions)
• You are fast, organized, and reliable under deadlines
• You can adapt your style based on brand and audience
• You care about details, consistency, and polish
Required Experience & Skills
• 2+ years professional graphic design experience
• Strong portfolio (branding + marketing + digital assets)
• Advanced proficiency in:
• Adobe Illustrator
• Adobe Photoshop
• Adobe InDesign
• Experience designing for:
• Social media
• Ads
• Print
Nice to Have (High-Quality Candidates)
• Motion graphics (Adobe After Effects)
• Experience with:
• Figma
• Canva
• Background in:
• Marketing agencies
• SaaS
• E-commerce
• Understanding of:
• CTR
• Engagement
• Conversion-focused design
What a Typical Day Looks Like
• Review incoming design requests and prioritize work
• Create assets for campaigns, ads, and social media
• Iterate designs based on feedback
• Prepare final deliverables for multiple platforms
• Maintain brand consistency across all outputs
In short:
You turn ideas into clean, compelling visuals that drive results.
Key Metrics (KPIs)
• On-time delivery of design tasks
• ≤ 2 revision cycles per project
• Strong stakeholder satisfaction
• Consistent brand alignment
• Improved campaign performance (CTR, engagement)
Why This Role Stands Out
• High ownership across brand and campaigns
• Work on both creative + performance design
• Exposure to real marketing impact (not just design tasks)
• Opportunity to grow into Senior Designer / Creative Lead
Interview Process
• Initial Phone Screen
• Video Interview with Recruiter
• Portfolio Review + Practical Task
• (Design a campaign graphic or brochure)
• Client Interview
• Offer & Background Verification
Apply Now
If you:
• Have a strong eye for design and understand marketing
• Can execute fast without sacrificing quality
• Want to work on real campaigns (not just random designs)
This role is a strong fit.