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Go-to-Market Enablement Specialist

Ylopo

US Remote Remote permanent

Posted: January 5, 2026

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Job Description

About Us

Ylopo, LLC is a rapidly growing marketing and technology company providing internet marketing services and proprietary lead generation and engagement software to successful real estate agents across the country. We are seeking an outgoing, tech savvy individual to join our growing team.

Why work for Ylopo?

At Ylopo we offer team members:


a commitment to personal development,


guidance and support at a high level through interfacing with our Executive Team to prioritize goals as a company,


excellent leadership and mentoring for our entry-level to senior staff, and recognition of outstanding efforts,


team building events, team lunches/ happy hours, and other company wide events


a supportive, caring environment dedicated to continuous learning and growth.

Role Summary:

The Go-to-Market (GTM) Enablement Specialist is responsible for ensuring Ylopo’s internal teams such as Sales, Implementation, Client Success (CS), and Growth, have the knowledge, tools and resources to effectively position and support Ylopo products. This role bridges Product, Marketing, and client-facing teams to accelerate product adoption, improve client outcomes, and support revenue retention. The GTM Enablement Specialist may also support client-facing training efforts, including facilitating live webinars and occasional 1:1 or team training.

This role involves developing content including playbooks, talk tracks, one-pagers, and quick reference guides, as well as delivering internal training sessions for new hires and existing team members on product updates and workflows.

Applicants well-suited to this role will have excellent communication skills, both written and verbal, and be comfortable creating documentation as well as presenting live. Candidates do not have to have prior experience in enablement, but should be willing to learn the intricacies of Ylopo products and understand how to equip internal teams to support clients effectively. We’re looking for candidates who are resourceful, organized, collaborative, and able to handle multiple projects with differing priorities.

What You’ll Do

GTM Enablement
● Develop launch readiness materials for new products and features (playbooks, one-pagers, talk tracks, FAQ docs)
● Create and maintain internal enablement resources in Confluence, Coassemble and the Support Center
● Partner with Product and Marketing to translate feature releases into actional guidance for Sales, Implementation and CS
● Support “Plays & Playbooks” initiatives with CS and Growth teams
● Build competitive positioning resources and objection-handling guides Internal Training & Knowledge Management
● Design and deliver training for internal teams on product updates, workflows, and best practices
● Onboard new CSMs and other client-facing roles on Ylopo products and processes
● Maintain and improve internal knowledge base and documentation
● Track enablement effectiveness through feedback and performance metrics

Client-Facing Training Support
● Facilitate live training sessions as needed (webinars, 1:1 or team training sessions)
● Support development and iteration of client-facing training content
● Gather client feedback to inform internal enablement priorities

Requirements:
● Undergraduate degree preferred
● 2+ years in enablement, training, customer success, or a client-facing SaaS role
● Strong written and verbal communication skills. Can translate complex topics into clear, actionable content
● Experience in creating training materials, playbooks, or enablement content
● Comfortable with tools like CRMs (e.g., Follow Up Boss), Google Workspace, Confluence, Coassemble or other learning management systems
● Self-directed and organized; can manage multiple projects with different timelines
● Familiarity with real estate technology or the real estate industry preferred

Nice to Haves
● Experience in real estate industry
● Background in instructional design or adult learning principles
● Experience in supporting product launches or GTM initiatives

What We Offer: $65k - $80k salary based on experience. The benefits package includes health coverage, paid vacation/sick days, and a retirement savings plan

Ylopo is an Equal Opportunity Employer and does not discriminate against applicants based on race, religion, color, disability, medical condition, legally protected genetic information, national origin, gender, sexual orientation, marital status, gender identity or expression, sex (including pregnancy, childbirth or related medical conditions), age, veteran status or other legally protected characteristics. We are committed to fostering, cultivating and preserving a culture of diversity, equity and inclusion. To learn more about this commitment, visit: www.ylopo.com/ylopos-diversity-equity-and-inclusion-policy

Ylopo reserves the right to change or modify job duties and assignments at any time. The above job description is not all encompassing. Position functions and qualifications may vary depending on business necessity.

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