Founding Marketing Lead

About Svix

Svix is a fast-growing startup building the future of server-to-server communication, starting with webhooks. We build high-quality, scalable, and fast infrastructure trusted by companies like Etsy, TaskRabbit, Brex, and the Fortune 500.

We have a top 1% product & team, our customers love us, and we are working towards building a generation defining developer infrastructure company.

To support our efforts, we have raised $11M from top investors including a16z and Y Combinator, along with founders and CTOs from companies like GitHub, Segment, Lookout, and Fly.io.

About the Role

We are looking for a top performer to help make our marketing world-class. This is a high-impact role where you will work closely with the CEO to shape and execute the company’s growth and marketing initiatives.

Expect high-intensity, a fast-paced startup environment, smart colleagues, and the opportunity to do your life's work helping us become a generation defining developer infrastructure company.

Mission

Build and scale Svix’s go-to-market engine to increase revenue and pipeline creation for Svix. You will know, understand, and empathize with our customers to make sure we communicate with the right customers, in the right way, and at the right time; by iterating on our ICP, positioning, messaging, conversions, and growth channels.

In this role you’ll collaborate closely with our CEO, sales, and product to effectively connect the product to the customers that need our solution.

Outcomes

• Enterprise leads: Generate enterprise leads.

• Self-serve: Generate self-serve customers.

• Strategy: Collaborate on our GTM strategy, help clarify our ICP definition & positioning, and iterate on channels.

• Brand: Help continue establishing Svix as a leader in the devtool infra space (for our ICP).

Competencies

• Strategic + Execution Hybrid: Ability to create a strategic plan and goals, as well as executing it and running tactical growth experiments.

• Technical affinity: doesn’t need to be an engineer, but should understand backend engineers, APIs, and developer workflows deeply enough to create credible content and campaigns.

• Growth minded: thinks about distribution and channels; and has experience increasing awareness and conversions.

• Product marketer: has the skills and experience to help us clarify our ICP & positioning, tighten our messaging, and create copy that converts.

• Experienced: have successfully driven similar outcomes in the past while targeting engineers with a product-led motion.

• Hands on builder: can roll up sleeves, write copy, build landing pages, set up automation, analyze data, and run campaigns without relying heavily on agencies.

• Organized and methodical: able to set results, formulate a plan, and track against progress.

• Impactful: does impactful work to improve the business where it matters. Focusing on what’s important, and doesn’t get distracted by what isn’t.

• Urgency: ships, runs experiments, and tests quickly. Knows that perfect is the enemy of great, and is comfortable with making decisions using incomplete information.

• Obsessed: loves growth and GTM, and obsessed with learning everything possible about it and becoming the best.

• Communicator: clear and concise communicator. Can effectively communicate what they think.

• Startup DNA: works well in a high ambiguity environment. Possesses a high level of agency, drive, and self-motivation with a strong sense of pride and ownership of their work.

• Bonus:

• Automation: familiar with tools like Clay, n8n, Apollo, or equivalents and knows how to build strong automations and leverage AI tools.

• Analytics: knows what to track, why to track it, which tools to use, and how to make sense out of the outputs in order to drive results.

• Writer: can write copy and content that effectively communicates a message and is interesting to read.

Additional requirements

• In-office in SF

• 5+ years of experience doing growth or marketing for a devtools or infrastructure product.

• Experience working at an early stage startup.

General guidelines

• We like candidates with varied backgrounds - don't be shy, apply!

• Hackers/OSS devs welcome, even without extensive work history. Checkout our OSS repo on Github.

• Please include a few words on why you'd like to work at Svix.

• All roles are full-time - no students or part-time.