Finance Manager, GTM

Position Overview

Reporting to the VP of Finance, the Manager GTM Finance (Go-To-Market) FP&A will play a critical role in shaping the financial strategy for our Sales and Marketing functions. This role will partner closely with GTM leadership to provide strategic planning, financial insights, and data-driven decision-making support. The ideal candidate will be a proactive leader with a deep understanding of SaaS metrics, a strong analytical mindset, and a passion for driving business performance. This is a high-impact role that will influence key business decisions, own financial planning processes, and deliver executive-level insights. This role is based in Boston, MA and follows a hybrid work model, combining in-office and remote flexibility.

Role and Responsibilities

• Partner with Sales and Marketing leadership and operations team in tracking and maintaining pipeline analysis, bookings forecast, capacity/productivity models, and headcount and expenses management

• Establish and maintain key metrics to help provide insights to business performance including CAC, sales productivity, pipeline velocity, etc.

• Lead forecasting and budgeting cycles, partnering with department leaders on monthly, quarterly, and annual analysis

• Manage the end-to-end commissions process, including tool administration, calculation accuracy, and compliance with incentive structures

• Develop and implement financial processes that improve productivity and support our rapidly growing business

• Prepare exec level presentations that translate data into easy to digest insight and recommendations for management including monthly BvA reporting, QBR, and ad hoc analysis

• Build complex financial models and analyses, including competitive analysis, pricing/gross margin analysis, pro forma models, scenario-based models with sensitivities, etc.

• Partner with the accounting team to support the month-end close process

Required Skills and Experience

• 7+ years of experience in FP&A, investment banking, equity research, strategy consulting, or strategic finance, preferably within a SaaS or enterprise software company.

• Expertise in financial applications such as Salesforce, Netsuite, CaptivateIQ, Pigment, and advanced Excel modeling.

• Strong understanding of SaaS business metrics (ACV, ARR, CAC, retention, pipeline velocity).

• Exceptional stakeholder management and executive communication skills, with a proven ability to influence business decisions.

• Prior experience in a fast-paced startup environment, balancing strategic initiatives and operational execution.

• Bachelor’s Degree in Finance, Business, or related discipline