Field Community Liaison – Homecare Services

About the Company:

Empowering Health, Enriching Lives: True Care’s Enduring Mission At True Care, we stand as a beacon of compassion and excellence in home healthcare. With a profound commitment to enhancing the quality of life for individuals and families, our mission is to provide holistic, personalized care that empowers and enriches lives.

Every day, we embark on a journey to bring comfort, vitality, and dignity to those we serve. Our mission is driven by a deep understanding of the unique needs and aspirations of each individual under our care. We believe that home is not just a place but a sanctuary where healing and well-being flourish. Hence, we endeavor to make this sanctuary a haven of health and happiness.

At True Care, we don't just offer home healthcare – we offer hope, healing, and a brighter tomorrow. 

Location: Field-based - Manhattan, NYC

Schedule: Monday - Friday 9 am-5 pm

Position Summary: The Community Liaison plays a vital role in ensuring smooth patient onboarding and a positive experience throughout their home care journey. This is an in-person, field-based position focused on improving retention, strengthening patient relationships, and supporting the successful start of care outcomes. This role serves as the welcoming face of True Care — visiting patients in their homes, delivering welcome packages, answering questions, and ensuring each family feels supported and connected from day one.

Key Responsibilities:

Conduct in-person welcome visits to newly admitted patients within assigned timelines.

Deliver welcome materials, agency education, and service expectations to patients.

Act as a liaison between the patient, the assigned marketer, and internal care coordination teams to ensure continuity of service.

Proactively monitor early patient experience and identify issues impacting retention.

Escalate patient concerns or service gaps immediately to leadership and care coordination staff.

Support high-value referral cases with an enhanced onboarding experience.

Track all field activities in Salesforce and maintain accurate visit documentation.

Attend occasional community events to support patient education and outreach initiatives.

Represent True Care with professionalism, empathy, and a customer-service mindset at all times.

Key Performance Indicators (KPIs):

Patient retention / Length of Service

Successful completion of onboarding visits per assigned cases

Patient satisfaction feedback

Accuracy & timeliness of documentation in Salesforce

Qualifications:

2+ years of experience in community outreach, business development, or case management within the healthcare, nonprofit, or service-based sectors

Proven ability to generate leads, build partnerships, and convert prospects into clients

Strong communication, public speaking, and relationship-building skills

Cultural competency and a demonstrated ability to engage with diverse communities

Proficiency in Microsoft Office and Salesforce CRM (or similar CRM tools)

Valid driver’s license and reliable transportation to travel locally for outreach activities

Benefits:

Health, dental, and vision insurance

401(k) with company match

Paid Vacation, Company Holidays, Sick Leave, and Floating Holidays

Professional development opportunities

Mission-driven work in an innovative healthcare space