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European Roll-out Manager

Primark

Dublin, , Ireland Hybrid permanent

Posted: March 20, 2026

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Quick Summary

A European Roll-out Manager is responsible for overseeing the global roll-out of Primark's new European product lines, working closely with our European team to ensure successful launch and maintenance.

Job Description

European Roll-out Manager - Fixed term Contract (24 Months)

Because we strive to put people first.  

Culture, our way. 

Technology at Primark

What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. You’re our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.  

What You’ll Get 

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. Let’s talk lifestyle:   

Let’s talk lifestyle: Healthcare, pension, and potential bonus. 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.  

What You’ll Do as a European Roll Out Manager

In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:  

• Lead full end‑to‑end EPOS rollout delivery across European markets, owning project plans, timelines, dependencies, and overall deployment readiness.
• Oversee daily deployment activities including technical preparation, store readiness, training alignment, testing, and cutover execution.
• Line‑manage and coordinate regional rollout teams, ensuring effective resource allocation, prioritisation, and adherence to deployment standards.
• Serve as the main operational contact for country teams and cross‑functional stakeholders, ensuring clear communication, timely issue escalation, and consistent progress reporting.
• Manage in‑store and overnight deployments, troubleshoot during go‑live, coordinate hypercare, and ensure stable post‑deployment operations.
• Drive continuous improvement by capturing lessons learned, updating rollout documentation, standardising processes across markets, and supporting travel and overnight work as required.

What You’ll Bring 

Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular: 

• 5+ years’ experience delivering large-scale transformation projects or multi‑site rollouts, ideally within retail or EPOS environments.
• Proven track record managing complex multi‑country deployments with strong organisational and project delivery skills.
• Experience leading a small team (2–5 direct reports) with solid people management and coaching capabilities.
• Excellent communication skills with the ability to collaborate effectively across different countries, cultures, and stakeholder levels.
• Strong problem‑solving mindset with practical issue resolution experience during high‑priority deployments.
• Proficiency in project management and productivity tools (e.g., MS Project, Jira, Trello, MS Office), plus familiarity with EPOS or retail tech rollouts.

Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.  

About Primark 

At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to a £9bn+ turnover business and over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we're Caring and always strive to put people first. We're also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.  

If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist. 

All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.

Our fashion isn’t one-size-fits-all and neither is our culture. Primark promotes equal employment opportunity, we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together.

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